Finn Baller
Superstar
And those people that carry over from BBT don't give a shyt who is showing up in AEW unless it's one of them BBT cast members.
this is the type of show a casual fan or WWE fan might give a look at 8 PM just to see what Sasha says or does, if they hold off on her beyond the first 15 minutes its likely those people don't bother with it beyond that. See how many people you can hook for the first quarter, that's the one that's doing all the heavy lifting with the ratings these days anyways. If it wasn't for the BBT lead-in they'd be in the 700Ks every week, so might as well try and see how many people they can keep around at the very beginning