Universal Responds To AMC: Studio Believes In Theatrical, But Expects To Release Future Films Directly To Theatres & PVOD – Deadline
“We absolutely believe in the theatrical experience and have made no statement to the contrary. As we stated earlier, going forward, we expect to release future films directly to theaters, as well as on premium video on demand (PVOD) when that distribution outlet makes sense,” a Universal spokesman said.
Universal is trying to clear the air. I think they still NEED some of their heavy hitters in theaters, if theaters ever go back to what they were pre covid
“We absolutely believe in the theatrical experience and have made no statement to the contrary. As we stated earlier, going forward, we expect to release future films directly to theaters, as well as on premium video on demand (PVOD) when that distribution outlet makes sense,” a Universal spokesman said.
Universal is trying to clear the air. I think they still NEED some of their heavy hitters in theaters, if theaters ever go back to what they were pre covid