TIDAL is not off to a good start

Earnings

Ele Jefe
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I respect homie doin the due diligence above like someone said but why do yall care about this shyt so much? I mean really...if u fukk wit it u fukk wit it if not u dont.
 

MilesTeg

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...
Wait...

...a shytty, overpriced service is not doing well?

Now I've heard everything.
 

Nature's Fury

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Boo Hoo. so sad for jay-z (who is a suit himself) and kanye. How will they survive?

you're only looking into the right now...this will benefit lower artist and (hopefully) independents in the future...
 

No1

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I think some of you guys are trying too hard, and it's weird. It's like Jay Z, Rihanna, etc.'s connection to Tidal has you all super critical and concerned about shyt you would not normally be concerned about.You just went out of your way to find some obscure tech reviewer. @obarth is right. With that said, @Boesky Tidal was always fighting an uphill battle. Spotify just received 400 million more in funding this week from Goldman Sachs and other groups.
 
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ONLY BROKE fukkBOY fakkitS STREAM MUSIC MEAN GEEEEEEEEEEEEEEEEEEEENEEEEE

THE NATURE BOY AND THE FOUR HORSEMEN STEAL MUSIC BECAUSE WE DON'T GIVE A fukk WOOOOOOOOOOOOOOOOOOOOOOOO

ric-flair-angry-o.gif
 

CodeBlaMeVi

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Tidal, the streaming service purchased by Jay Z and co-owned by some of the world’s biggest musicians is much more than just one more player in the streaming music market. The company has released exclusive songs and music videos from Rihanna and Beyoncé over the last week, and it appears that’s only the beginning. There are two factors that separate Tidal from the fray: the ability for many of the 16 artists who have a stake in the company to pull their music catalogs from competing services at any time, and the possible involvement of Live Nation, a partner of Jay Z’s Roc Nation and one of the most powerful companies in music.




Earlier this week, Jay Z pulled his first album, Reasonable Doubt, off Spotify. He was able to do that because he owns the master recordings to all his music, something that most musicians give in part or full to their labels when they sign a record deal. But when Jay Z became the president of Def Jam Recordings in 2004, he negotiated the return of his masters as a part of his agreement to run the label. That means whenever a streaming service or company wants to use any of Jay Z’s music for anything, they have to clear it with him, taking the music label completely out of the picture.


Now, most artists don’t have the power or the financial ability to get their masters back from their label, but the 16 artists targeted by Jay Z weren’t randomly selected. Arcade Fire, Jack White, Beyoncé, Madonna, Rihanna, Kanye West, and Daft Punk have considerable control over their music, which allows them to decide when and where future releases can and will be placed. If Rihanna — who is signed to Jay Z’s Roc Nation label — wants to release her album exclusively on Tidal, she can.


IF RIHANNA WANTS TO RELEASE HER ALBUM EXCLUSIVELY ON TIDAL, SHE CAN

Of course exclusive albums can and will be pirated. What would change the game is those artists pulling their catalogs from Spotify, Rdio, and whatever Apple decides to call the next iteration of Beats Music.The 16 Tidal artists represent every major music genre; pop, rock, country, R&B, hip-hop, and EDM. While not having one artist wouldn’t cause most people to switch streaming services — Taylor Swift’s catalog isn’t on Spotify, but is available on Tidal, for example — a group of the top artists in the music business ditching a service is all but a nail in the coffin. How long would you keep paying for Spotify without Jay Z, Beyoncé, Rihanna, and Kanye West? Or Rdio without Jack White, Arcade Fire, and Daft Punk? Or Beats Music without Madonna, Coldplay, and Usher?


Of course the more people streaming your music, the more money you make. So why would artists want to restrict access to their music to one platform? Leverage. If you listen to musicians tell it, streaming payouts are ridiculously low. Tidal artist Jason Aldean pulled his album Old Boots, New Dirt from Spotify after it set the streaming record with 3 million streams when it debuted last year, stating he wanted "everyone who is involved in making my music to be paid fairly." Aloe Blacc, who co-wrote and sang on Avicii’s hit single "Wake Me Up!" wrote in Wired that even though the song was streamed more than 168 million times on Pandora, he was paid less than $4,000.


So where is the discrepancy coming from? Who is getting all the money that supposedly makes streaming a viable option? The music labels. When Spotify or any streaming service pays out royalties for streams, that money heads to whoever owns the masters and publishing rights first — which is the label most of the time — and then the artist.

HOW LONG WOULD YOU KEEP PAYING FOR SPOTIFY WITHOUT JAY Z, BEYONCÉ, KANYE WEST, AND MADONNA?


The payout rates streaming services offer aren’t low (they could be better, but we would’ve heard more complaints from major labels if they were bad), but that money just doesn't make it to the artist, and that’s what the artists that signed up for Tidal are aiming to change. If Tidal can get enough people to switch from its competitors, it could force Spotify and Rdio to consider shutting down their free tiers — which pay a fraction of the amount per spin that paid subscriptions do — and possibly negotiate on behalf of raising the artist's cut of the streaming payouts to regain the music it could lose.



While increasing payouts for musicians across the board may be the initial goal, it is not the only one. When Jay Z and Tidal's chief investment officer Vania Schlogel spoke to students at the Clive Davis Institute of Recorded Music last week, Jay Z noted that Tidal "isn't just about music; it's also about concert ticketing. It's a holistic place where the artists will live." For Tidal to become a platform that can offer its users not just songs and music videos, but potentially early access to concert tickets it will have to work with one company: Live Nation.

Though its name has been nowhere around the proceedings of Tidal, Live Nation could be involved. Jay Z has deep ties within the company (Live Nation signed Jay Z to a $152 million contract and funded Roc Nation back in 2008), and he’s not the only one. Nearly every artist that owns equity in Tidal has a working relationship with Live Nation (the exception is Daft Punk, who rarely tour). Madonna signed a 10-year, $120 million contract with the company in 2007; Arcade Fire, Beyoncé, Rihanna, and Usher’s last tours were promoted by the company; Nicki Minaj and Jason Aldean’s current tours are as well.

PAYING FOR MORE THAN ONE STREAMING SERVICE COULD BE THE ONLY WAY TO ACCESS ALL THE MUSIC THAT YOU WANT


Live Nation is the largest concert promoter in the world and the way most of the artists working with Tidal make their money. While music sales may be in trouble, touring is still a lucrative endeavor, and it's one that Live Nation — which owns or operates 158 venues in six countries, produces over 60 music festivals per year, and owns Ticketmaster — is deeply involved in. If Tidal has any aspirations to offer tickets through its service, Live Nation would have to be involved. We reached out to Live Nation to ask about its involvement with Tidal, but it declined to comment.


It’s fascinating to think that the two companies who bring the most revenue directly to musicians — Apple and Live Nation — could find themselves on opposite sides of a battle that’s about to take place in the music industry. There is little doubt that Jimmy Iovine is trying to strike the same exclusive deals with artists for its own streaming service, and probably will succeed, given Apple’s impressive cash pile and his deep industry connections.

Looking across this changing landscape, the near future of streaming music could be very messy. Users who want to hear every artist on their preferred platform might face a fragmented market, with some exclusives owned by Apple, some by Spotify, and some by Tidal. Vigorous competition between services is usually great for consumers, but in this case, as the struggle between artists, labels, and tech platforms plays out, paying for more than one streaming service could be the only way to access all the music that you want.

Verge Video at CES:Neil Young's hi-res audio player
 

Insensitive

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Free is what they were trying to avoid. But I agree with your approach in part. Rihanna has her own set of fans, Beyonce has her own set, Jason Aldean has his own fans, Madonna etc. That's a large base of people.

Seems like they could've done something BETTER than Jay Z and a bunch of stars on a commercial talking about how they're "taking back the power".

You're telling paying customers that you're not making enough and expecting them to spend MORE money(or switch to your product) in order to put more money in your pockets. But.....the fan gets nothing more in return than what they currently get on Spotify or Google Music.

I'm all for the betterment of the music biz, but that's really an asinine logic when you think about it.
It isn't just a platform for music though.
They plan on rolling out various incentives for the paid subscription.
Concert Tickets, exclusive video content, and album concepts that might not have been
supported in a traditional label format.

And frankly, I find the idea of forcing your competitors to offer a better royalty rate to
artists by intentionally paying out more because you have a subscription fee to be a GOOD thing.

And that's what I don't understand. Or even some ish like $1 per month. They're gonna make $$$ from the ads no matter what, and streaming is no different to their pockets, since the labels still take their cut first.
You'd make less money from ads than you would from a subscription service.
Want an example ?
Look at the content offered on Crackle Vs. Netflix.
The craziest thing about the music industry is more "quality" music is being consumed and demanded but the industry is losing money to fund the industry. Meaning, only the performers who can tour and do shows will consistently make money but songwriters, session musicians, studio engineers, marketing, etc have to get paid. The sales fund that portion of the industry.
That's the point of Tidal.
A better royalty program so that those who contribute to a song are more fairly compensated.
 
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nieman

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It isn't just a platform for music though.
They plan on rolling out various incentives for the paid subscription.
Concert Tickets, exclusive video content, and album concepts that might not have been
supported in a traditional label format.

And frankly, I find the idea of forcing your competitors to offer a better royalty rate to
artists by intentionally paying out more because you have a subscription fee to be a GOOD thing.


You'd make less money from ads than you would from a subscription service.
Want an example ?
Look at the content offered on Crackle Vs. Netflix.

That's the point of Tidal.
A better royalty program so that those who contribute to a song are more fairly compensated.

The labels still own the music though. They aren't vying for a higher royalty rate. It's improbable because most of them are already in the middle of their current contracts. Unless it's their time to re-up, they are still getting the same. They are still getting the same $.80 for every album sold, but they can now have it broken down into individual songs. The idea behind royalties from streaming is that more are streaming instead of purchase, so your betting on the additional streams to equate to additional units sold.

The model of TIDAL isn't that you're paying for the artists to eat, it's that as an co-owner, they hopefully all can eat no matter who's the most streamed; using that to create more income. THAT'S the pyramid/Ponzi scheme of it.

My thing with the ad service is that their income is mostly generated by the advertisers, betting that that advertisers will flock to it with bigger numbers and deeper pockets than any subscribers. Then they could have a lower price point, to gain more subscribers.

But another alternative to ads for the streaming service is that they do endorsed albums. Label still owns the music, but whatever company purchases the albums releases it and uses it as they see fit. You want to use tracks 7,8,9 for your Toyota commercial, it's already yours. WB wants to use Artist B new album in their movie, it's yours, hell you can premiere it. Artists will get a much bigger check if that happens, because studios will pay off the fees and they artist profits. Universal could have endorsed a Tyreese and a Luda album to coincide with Fast & Furious 7. These are different models for people to make money. Neither beat you over the head with some hustle bullshyt that makes no sense.

And Def Jam nor Jay-Z even own the masters to Reasonable Doubt. Dame still has that.
 

Insensitive

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The labels still own the music though. They aren't vying for a higher royalty rate. It's improbable because most of them are already in the middle of their current contracts. Unless it's their time to re-up, they are still getting the same. They are still getting the same $.80 for every album sold, but they can now have it broken down into individual songs. The idea behind royalties from streaming is that more are streaming instead of purchase, so your betting on the additional streams to equate to additional units sold.
Of course the labels still own the music, no one said they didn't.
The labels aren't vying for a higher royalty rate on ALBUMS SOLD because that
has nothing to do with STREAMING an entirely NEW avenue for generating profit.
Prior to 360 deals and file downloading labels relied on albums selling well to keep
them afloat.

Actually "Streaming" isn't based around albums sold, clearly it's about revenue generated
from song plays over a certain amount of time. Now we know Spotify pays little and
I suspect it's because the pay out of Ads won't ever match a dedicated subscription service.

If Spotify has to spend a ton just to keep it's service up because the majority of users are vying for
the free option then they'll hardly have enough bread to compensate artists. Which means it's hard for the company
to be profitable AS WELL AS give artists their due payment.
And depending on who does what and how their music is distributed (indie vs major, sampling or live instrumentation etc.)
the pay out can be substantial or minimal.

The model of TIDAL isn't that you're paying for the artists to eat, it's that as an co-owner, they hopefully all can eat no matter who's the most streamed; using that to create more income. THAT'S the pyramid/Ponzi scheme of it.
How is it a "Ponzi scheme" ?
And I don't think they're doing anything significantly different from other streaming companies otherwise
why mention you're paying out much more more money for songs being streamed ? It makes no sense and
would ultimately amount to a failed pitch.
We also have no idea what level of success you must have to be considered for the program nor do we know
what percentage of the company later individuals will gain.
My thing with the ad service is that their income is mostly generated by the advertisers, betting that that advertisers will flock to it with bigger numbers and deeper pockets than any subscribers. Then they could have a lower price point, to gain more subscribers.
Well as far as I know Tidal is not a service based on generating revenue from ads.
They aren't trying to be the youtube of music streaming, their goal is to clearly offer a "netflix" like service
which is accompanied by artists generating exclusive content aimed at the fans of said artist.
Jay-z and his partners clearly have goals higher than simply being a streaming service, they want
to offer the entirety of the package that accompanies modern music.
Music Videos, Concert Tickets, Insider Videos etc.

But another alternative to ads for the streaming service is that they do endorsed albums. Label still owns the music, but whatever company purchases the albums releases it and uses it as they see fit. You want to use tracks 7,8,9 for your Toyota commercial, it's already yours. WB wants to use Artist B new album in their movie, it's yours, hell you can premiere it. Artists will get a much bigger check if that happens, because studios will pay off the fees and they artist profits. Universal could have endorsed a Tyreese and a Luda album to coincide with Fast & Furious 7. These are different models for people to make money. Neither beat you over the head with some hustle bullshyt that makes no sense.

Difference here is services like Spotify want break out hits and albums that'll be streamed hundreds
of thousands of times, you can't gauge how the public will react to an "endorsed" album.
That same album can be "Endorsed" by WB and produced no notable hits making the studio
time spent recording it and the money spent pressing it, a waste.

With streaming you KNOW what people want and if Tidal offers the transparency they claim
they will, then you can use metrics to gauge who likes what, where these people are, and effectively
market to directly to them.

And Def Jam nor Jay-Z even own the masters to Reasonable Doubt. Dame still has that.

Okay AND ?
I'm certain he owns the masters to the rest of his albums which is an impressive feat for
any artist whose had to tangle with the beast.
 
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