HBO Max has 76.8 million subscribers and Discovery Plus has 24 million.
But kill HBO Max because Discovery CEO wants their brand name on it.
Rumor: HBO Max may be folding into Discovery+
- Thread starter EzekelRAGE
- Start date
But kill HBO Max because Discovery CEO wants their brand name on it.
Trim the fat. As a music composer, Discovery is all about cost-cutting and they've attempted numerous times to fukk music producers out of royalties....
So instead of having thousands of composers write custom pieces and pay them royalties....they have switched to stock library music to place into their shows and pay one blanket license vs royalties.
Check the credits, most of their incidental music says:
Pond5
Motion Elements
Audio Jungle
The biggest stock music libraries on the planet.
Results from this merger don't surprise me but streaming service presidents have really shot themselves in the foot collectively.
How long can this frentic production pace continue? New content costs money to create, recycled content hampers quality, and that doesn't retain audiences or bring in new subs. You need a demographic as big as traditional cable services that will be willing to pay extra to maintain financial viability.
Disney has got that on lock, cashing in on multi-generational nostalgia, all generations watching Star Wars, Disney classics, Marvel properties, along with all other 20th Cent Fox IP. They have ages 2 to 90 interested in their content, hard to gain subs with do with Naked And Afraid, 90 Day Fiance, Little People, and Dr. Pimple Popper as your lead off lol...
So instead of having thousands of composers write custom pieces and pay them royalties....they have switched to stock library music to place into their shows and pay one blanket license vs royalties.
Check the credits, most of their incidental music says:
Pond5
Motion Elements
Audio Jungle
The biggest stock music libraries on the planet.
Results from this merger don't surprise me but streaming service presidents have really shot themselves in the foot collectively.
How long can this frentic production pace continue? New content costs money to create, recycled content hampers quality, and that doesn't retain audiences or bring in new subs. You need a demographic as big as traditional cable services that will be willing to pay extra to maintain financial viability.
Disney has got that on lock, cashing in on multi-generational nostalgia, all generations watching Star Wars, Disney classics, Marvel properties, along with all other 20th Cent Fox IP. They have ages 2 to 90 interested in their content, hard to gain subs with do with Naked And Afraid, 90 Day Fiance, Little People, and Dr. Pimple Popper as your lead off lol...
Atsym Sknyfs
Superstar
from a direct money perspective campea is correct. For the type of shows they produce he's correct. For what HBO is he's wrongZaslav is gonna destory Warners and the idiot John Campea is gonna keep telling us its the right move
AnonymityX1000
Veteran
You know that sub number for HBOMax is HBO cable subs + HBOMax subs. They have never released HBOMax subscriber numbers only. Now under this new plan HBO is staying as is, no changes except maybe what streamer you access it with. While HBOMax is likely being scrapped.
Kinda tells you what is driving subs to that service and what isn't.
Json
Superstar
I don’t really care if he does what I think should be done, DC is a small product in the story.
There too many examples of dumb CEO/executive behavior being rewarded to act like losses and gains matter. Kathleen Kennedy would have been out of a job after botching the sequel trilogy of one of the most profitable franchise.
HBOmax was finally on an upswing of positive news ( 4k, Emmy winning product) and everything about this possible move seems like the anthesis of an upswing. Cost cutting when you have major losses is one thing ala Netflix. Cost cutting when your subscription base outpaced everyone else just seems like the new guy just wanting to put his stamp on something instead of his predecessor
prophecypro
Hollywood North
they're trying to penny pinch and hurt relationships along the way
Meanwhile the previous regime whos mess they claim they're fixing cut the debt that the regime before them made from 7 bill to 3 bill going the other way
EzekelRAGE
Superstar
As someone pointed out, That Max sub number is misleading. That includes hbo cable subs. They apparently have hardly ever released Max numbers by itself.
AnonymityX1000
Veteran
Just Max Originals. If it is from prestigious HBO nothing changes. Like House of the Dragon, Winning Time, Succession, etc. HBO proper is not changing.Wait hold up, they gonna cancel scripted shows?
Literally the reason why people have HBO max? What about the house of the dragon
EzekelRAGE
Superstar
House of the Dragon would be ok since it's an HBO show, not a Max show.Wait hold up, they gonna cancel scripted shows?
Literally the reason why people have HBO max? What about the house of the dragon
Oh okay that’s better.
So those shows would be streamed on “discovery+“ presumably?
AnonymityX1000
Veteran
4K costs money and Emmy's don't bring any money in. I think the success of the streamer is highly exaggerated.
Json
Superstar
Those Discovery+ subs are padded too. They claim the majority is for Discovery+ but won’t say exactly how much either.
AnonymityX1000
Veteran
Yeah HBO will be a button on Discovery + where all their content will be stored I assume. Thursday they will most likely let us know exactly what the plan is.