why Travis Scott gets so many coporate endorsement deals (article)

Elim Garak

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I'm not reading all that but don't they use that q score or whatever it's called to determine this stuff?
 

skylove4

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is this even a solid comparison? they are marketed differently from each other and are different type of artist. Kendrick is marketed as this introspective grounded guy and Travis the rap rockstar.

kendricks has qualities Travis doesnt have and Travis has qualities Kendrick doesnt. they both do. Given what type of artist they are, they have whats needed.

whatever type of qualitites" you can make a comparsion with these two that bypasses their archetype in music. Neither are that much better than each other. Tho i do agree with Crim that Travis has more personality in regards to music

@bold: Travis doesnt seem that bright on things , but neither does Kendrick bruh. Kendrick has said alot of dumb shyt to. Its a reason why Top dont let him speak on politics or any social issues.

these are rappers/musicians not activist or intellectuals
Autism has nothing to do with intelligence and he seems like a very intelligent brother but his outwardly disposition in my opinion seems like someone on the spectrum
 

Guess Who

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Sucker post... ain’t nobody hating.... and if you call that hating you must be softer than baby shyt....
Haha what? Only place outside the internet you see so much flexing is in the gym.

Young Black man doing well for himself and you got a whole page of nikkas saying fukk Travis Scott cuz he apparently had it easy. Nobody even talking bout his actual music, just his background and the kind of person he must be. If it was a woman saying that kind of shyt you’d call it hot babble.
 

Cadillac

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Autism has nothing to do with intelligence and he seems like a very intelligent brother but his outwardly disposition in my opinion seems like someone on the spectrum
Well thats you

Usually people i see that say stuff like that r trying to insult his intelligence . And rappers like him
 
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Haha what? Only place outside the internet you see so much flexing is in the gym.

Young Black man doing well for himself and you got a whole page of nikkas saying fukk Travis Scott cuz he apparently had it easy. Nobody even talking bout his actual music, just his background and the kind of person he must be. If it was a woman saying that kind of shyt you’d call it hot babble.

:dwillhuh:........Flexin? :mjlol: Ok bruh.... you got it
 

Marc Spector

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The secret to Travs success is someone did their homework on KTT and hypebeast.com.....realizing that acts like Kanye, Tyler the Creator, Uzi, Playboi Carti, and people adjacent to them attract a certain kind of White fans....Internet Loving Hypebeast White Kids who love the visual and stylistic trappings of Hip Hop (but dont really fukk with Black folks LIKE THAT :mjpls:). These kids are all about drip and being ahead of the style curve...Scott appealed to them because sonically he's the heir apparent to Post Yeezus Ye (Trav lowkey owes his entire existence to the Yeezus album) but his Image/content is so curated and substance-less it doesnt scare off Cacs.

Couple that with the Kylie pairing (and dont think for 1 second her people werent telling her the same thing about his appeal) and you now have companies willing to do all the Q Score research and are willing to put in the work as far as tracking the metrics via Streaming....

Big data is real shyt and all these companies now are using these advanced algorithms to nail down what demographics like and they can now perfectly market certain artists like Scott, Cardi, Dua Lipa, Billie Eilish, etc...

Same shyt is going on with Post Malone for the record.
 
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RennisDeynolds

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We wearing Jean shorts again :lupe: did Travis Scott make it cool again :lupe:


I see breh rocking SB Dunks and rocking that spitfire chain...is skateboard style back in :flabbynsick:
 

Amerikan Melanin

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I fukk with Travis and I’m an old head. He has some good tracks and I like the fact he’s from upper middle class background.

there is this thing called nepotism that damn near every white actor in Hollywood used to get into the business. Travis Scott should be celebrated!

muse your connections to get where you wan! fukk you look like scratching and clawing for success if you can just make a phone call and get it poppin!
 
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That’s because your old and probably a recluse it’s that simple if you left the house and went to social events you couldn’t help but hear his music. I’ve been to Football/Basketball games from Highschool to Professional and I’ve heard at least one of his songs every single time.

Not including parties, kickbacks and what not I only like a handful of his songs but it’s no doubt that he’s a bonafide star. Only flat tops on thecoli are confused by his success.
:mjlol: at me being a recluse. Just because someone doesn’t go to sporting events doesn’t mean they’re a hermit.

I work in the streetwear industry. I listen to a lot of recent rap. I have never heard a single song to which I can place his name, which speaks to how unremarkable a personality and brand he is. You don’t know what you’re talking about.
 
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