What happened to Rock is slowly happening to Rap. You are seeing the beginning of Rap no longer being the dominant genre in music

Piff Perkins

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There's no indication rap is dying. It remains the most popular genre in this country and the genre of the youth. There is no comparison to rock.

Rock died for multiple reasons. It's not a coincidence that rock started dying the minute it stopped being subversive. In the 50s it was sex. In the 60s and 70s it was drugs and sex. In the 80s-90s it was sex, drugs, and violence. In the early 00s it was sex and violence. What was rock in the 2010s? Coldplay. Vampire Weekend. Artic Monkeys. Arcade Fire. Nothing that would make a parent bust into your room and yell "what are you listening to?" By that decade there was a generation of white boys and chicks who heard Wayne or Keef and it was a wrap.

Name a genre that is bubbling in the US ready to overtake rap. You can't. Whereas anyone with a brain could see rap was going to eventually surpass rock when Em and 50 were doing their thing in the early 00s. It's the most subversive genre and that will always be what the youth selects. Until something arises that is more shocking or cutting edge culturally, it won't be supplanted.
 

JNew

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Culture is just slow right now because of covid. There are still movies that were filmed during Covid that are just now coming out. Most of the recent season of tv shows were filmed during Covid. So a rest had to be taken with media.

Music always follows alongside people lives. So until we get back to some normality I expect music to take a back seat.

Hip hop has been on the decline since mid 2000s. It might be number one on charts but the last album’s to sell crazy numbers were during the 2000s. You can debate songs numbers and digital sales but cold hard album numbers have been on the decline. People just aren’t invested in music like that anymore. Media has moved into consumerism, you listen or watch something once and then that’s it.

The industry has been like this since the mid 2000s and mostly everything you have heard since then has been by design to be addictive and forgettable.

The big media executives have known the end game for a decade now. Most people are sheep and don’t catch on until it’s too late. Nas said it best hip is dead.

I believe music in general will become more instrumental going forward. Especially with the kids growing up today (most being autistic in some form) and with gender neutral becoming a thing. Also with AI and people making their own content. Vocal less tracks are more versatile.

Even in the last few decades most hot songs where good not because lyrics or the mc but because of the beat.
 

DrexlersFade

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Sounds like another generation is just aging out. They're about to come to the same realization that US Gen X'ers had once we got to 30+. The music ain't for you anymore and you're probably moving up in your Job/Careers and starting families and hearing "fukk bytches get money kill nikkas its funny" might not really appeal to you anymore. Just stick with YOUR classics and it'll never really die. Or expand your ears and move on its really that simple.

@Bruce LeRoy this might be your answer
 

King Sun

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Culture is just slow right now because of covid. There are still movies that were filmed during Covid that are just now coming out. Most of the recent season of tv shows were filmed during Covid. So a rest had to be taken with media.

Music always follows alongside people lives. So until we get back to some normality I expect music to take a back seat.

Hip hop has been on the decline since mid 2000s. It might be number one on charts but the last album’s to sell crazy numbers were during the 2000s. You can debate songs numbers and digital sales but cold hard album numbers have been on the decline. People just aren’t invested in music like that anymore. Media has moved into consumerism, you listen or watch something once and then that’s it.

The industry has been like this since the mid 2000s and mostly everything you have heard since then has been by design to be addictive and forgettable.

The big media executives have known the end game for a decade now. Most people are sheep and don’t catch on until it’s too late. Nas said it best hip is dead.

I believe music in general will become more instrumental going forward. Especially with the kids growing up today (most being autistic in some form) and with gender neutral becoming a thing. Also with AI and people making their own content. Vocal less tracks are more versatile.

Even in the last few decades most hot songs where good not because lyrics or the mc but because of the beat.
I agree with everything you said except for COVID. If anything post COVID dudes should be out here charting everywhere bu the problem is when you make only one type of raps casuals will disappear.
 

bright black

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eminem gave rap/hip hop a huge boost by introducing stans to the genre. for example ye and 50 got stans that will support them no matter what. this is also the reason why there will be these droughts. stans not being fed.
 
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