The more I’ve thought about it the less shocking it is. Let’s be honest this has been rumored for years but COVID sped things up.
This has nothing to do with elites wanting to compete solely with the elites, it’s purely to do with avoiding competition which ultimate affects their profits. These big teams are in huge debt and rely heavily on qualifying for the CL to cover that but teams like Arsenal & Utd have struggled to qualify for it over the years. Now with COVID fukking up their finances even further they’re probably thinking ‘why should we compete with the likes of West Ham to qualify for the CL when our brand is the reason the CL is so popular?’.
This simply guarantees them large sums of money rather than having to earn it. It’s no coincidence Kroenke owns NBA & NFL and sees the guaranteed money and thinks the same should happen in Europe. Add that JP Morgan is funding it all. I wouldn’t be surprised if the finals are played in Dubai or America.
The beautiful game is done for good. The sell of Chelsea to Roman was probably the start of the end.
This has nothing to do with elites wanting to compete solely with the elites, it’s purely to do with avoiding competition which ultimate affects their profits. These big teams are in huge debt and rely heavily on qualifying for the CL to cover that but teams like Arsenal & Utd have struggled to qualify for it over the years. Now with COVID fukking up their finances even further they’re probably thinking ‘why should we compete with the likes of West Ham to qualify for the CL when our brand is the reason the CL is so popular?’.
This simply guarantees them large sums of money rather than having to earn it. It’s no coincidence Kroenke owns NBA & NFL and sees the guaranteed money and thinks the same should happen in Europe. Add that JP Morgan is funding it all. I wouldn’t be surprised if the finals are played in Dubai or America.
The beautiful game is done for good. The sell of Chelsea to Roman was probably the start of the end.