Why Noah is Bulls' franchise player
Zach Lowe of Grantland wrote recently about how
"unlikely" bonuses in player contracts could potentially put some non-taxpaying teams past the tax thresholds. One of the subjects of his piece was
Chicago Bulls center
Joakim Noah, whose $500,000 bonus for making first-team All-NBA would push the Bulls' payroll into tax territory.
Fortunately for Chicago's bean counters, the play of
Dwight Howard and the subsequent rise of the
Houston Rockets, particularly over the last two months, make Noah's candidacy for a spot on the first team more and more unlikely as the season winds down.
But there's another question to be answered by Bulls management: Even when (if?) hometown hero
Derrick Rose returns to full health, isn't Noah really the centerpiece of the franchise? Is Noah the face of the Bulls?
Background
When Noah was coming out in the 2007 NBA draft, he was one of a handful of top-10-caliber players who agreed to visit and work out for the
Phoenix Suns, despite the fact that we didn't even hold a pick in the top 20. Noah's first visit came during our ill-fated Western Conference semifinal matchup with the
San Antonio Spurs, as he took in Game 5 from a suite, along with Florida teammate
Corey Brewer and Chinese big man
Yi Jianlian. I spent the game shepherding these three players, introducing them to basketball operations staff who would stop by, as well as executives from some of the team's biggest sponsors. Noah's ease in social situations and ability to connect with a wide variety of individuals immediately showed, as his charm and wit were on full display. At the same time, he was equally invested in the game, following enthusiastically and making his own basketball observations about the action unfolding.
A few weeks later, Noah went through a formal workout (along with Brewer and
Jeff Green), and got to showcase his on-court intensity and competitive spirit, as well as his feel and skill. Afterward, in his interview with Suns brass, he was asked why he felt he'd be a good fit in Phoenix, and gave one of the most poignant, self-aware answers I've ever heard in a pre-draft setting (I'm paraphrasing): "Honestly, I don't know how good a player I'll be in this league, but I know one thing: I am going to run the length of the floor hard on every single play because I know most bigs hate to run; I'm going to make them hate seeing us on the schedule."
This answer stuck with me because most pre-draft candidates give canned answers about either just being there to learn or being happy to be on the team in whatever role they are asked to fulfill, which of course is balderdash. Noah was able to combine humility with a very real attribute he possessed, and apply it to our style of play versus those of our main competitors.
Seven years later, Noah has developed into more than just a big who runs the floor hard.
Noah the facilitator
One of Noah's more attractive traits has always been his ability to pass the ball, but it's something that has remained beneath the surface of his game, as Chicago never took full advantage of his ability until the extended absence of Rose. After averaging about four assists per 36 minutes last season, he's upped his production to five assists per 36 minutes this season (4.8 per game), making him the highest-assisting big man in the NBA. Indeed, of the 67 players with an
assist percentage of at least 20 percent this year, only Noah and
Josh McRoberts are true big men (power forward or center).
He has a preternatural ability to make the pass outside of set pieces in the offense, with a recognition of what the defense is giving him and how to attack it, not to mention the dexterity to deliver on this instinct.
In the play above, Noah senses the overplay from
John Salmons on
Jimmy Butler, who does the right thing by cutting back door against the pressure. Noah instinctively recognizes and delivers the bounce pass, which he threads between the recovering Salmons and Noah's own defender,
Amir Johnson, who is one of the better defensive big men in the league. The pass hits Butler in perfect stride for the easy layup.
There are a couple of other big men in the NBA (
Andrew Bogut, the Marc and Pau Gasol) who can make that sort of play, but what sets Noah apart is his ability to make plays on the move, particularly in transition. It was a skill he exhibited at Florida that appealed to our style of play: the ability to grab the defensive rebound and "bust out" up the floor, leading the fast break and making the play.
In the play above from his Florida days, Noah wrestles away the defensive rebound, pushes the ball up the court and finishes with the lefty dunk. Below, modern-day Noah grabs the rebound and gets to the middle of the floor before dropping the perfect bounce pass to his teammate on the left wing, just like a point guard would do.
Noah the scorer
Although he doesn't have the repertoire of an elite scorer, Noah does a good job of staying within his strengths (hearkening back to the self-awareness that was so evident in his pre-draft interview). He'll post up against mismatches, and while it can look stiff and mechanical, he does a good job of improving post position and using either hand around the rim. His unorthodox release on his jumper led many to believe he'd never be an effective shooter, and though he'll never be mistaken for
Ray Allen, he's worked himself into a consistent 70-plus percent free throw shooter.
More importantly, Noah is aware of his lack of prowess away from the rim, but does not allow it to limit his effectiveness with the ball out of the paint. In the play below, Noah illustrates how he uses his above-average handles and agility to attack the space given to him by
Marc Gasol, presumably out of disrespect for Noah's jumper.
Noah is able to attack Gasol off the dribble with a left-to-right crossover before spinning back with a lefty hook shot.
Noah the screener
Beyond his on-ball capabilities, Noah has also separated himself as one of the best off-ball offensive weapons in the game. As I described in
my piece on screeners, data collected by Vantage Sports allow us to quantify screen setting, and determine who are the best in the game.
Noah does an excellent job of setting solid screens, with approximately 77 percent of his set screens either making contact with or rerouting defenders, and almost 48 percent of his set screens lead to an open shot, a shooting foul drawn, or a pass to a teammate for an open shot. In the play below, Noah lays the wood on
Shawn Marion, who is attempting to lock and trail
Mike Dunleavy. While Dunleavy's shot does not connect, notice the amount of space created by Noah's screen, giving an elite shooter plenty of time to get off an uncontested shot.
Noah the defensive anchor
Of course, we'd be remiss if we didn't talk about Noah's impact on the defensive end, where he is an elite team anchor. Besides his incredible defensive rating (the Bulls allow 98.1 points per 100 possessions while he is on the floor), he's an excellent defensive rebounder, corralling more than 25 percent of opponent misses when he's on the floor. He's also one of only five players to average at least one block and one steal per game in each of the past two seasons.
Noah the vocal leader
Over the past few years, Noah has been at the forefront as
the mouthpiece of the Bulls' locker room, from weighing in on the trade of
Luol Deng, to giving the
Miami Heat the ultimate backhanded compliment by calling them "Hollywood as hell." As the face of the franchise, part of the responsibility includes being around to speak for the franchise, in good times and bad. With Rose becoming more and more of a recluse of late, Noah has assumed that role, one that comes more naturally to him than to his injured teammate.