I don’t even think attacking the albums is that big of a mistake if you STAND ON IT. Jay-Z dissing Nas’s discography was complete bullshyt but he STOOD ON IT and Jigga fans still proudly quote those lines to this day when It Was Written is recognized as a classic. Battles are won with maybe only 10-15% of the “truth” involved.
Problem is Cole wasn’t willing to STAND ON IT. If your going to lie, STAND on that lie. Cole is probably the only MC who could “get away” with saying that shyt. Yea we all know TPAB is an excellent album, a genre defining album, but if you with all your heart say “fukk that shyt”, then at the very least your stans will ride with it and you just build momentum from there.
My problem with Cole is he spent the past two years beating into everyone’s head that he was THAT guy and nobody on planet earth was fukking him and not only that he couldn’t WAIT for a nikka to step up and try him. He threw light shots at Kendrick too, so he’s not innocent in this skirmish. If he moved like Logic or Childish Gambino and just made music and kept it moving then fine, no issue. But this man said SEVERAL TIMES he was ready go at it with ANYONE and now the only rapper with more acclaim and more heralded skill said lets go and this nikka went from Muhammad Ali to Courage The Cowardly Dog…