En Sabah Nur
The First
I can agree with it not being one single factor.
But if I could pick out a main one it would be fans standards being dropped. If people don't accept it they don't keep making it
Educate a late stage Millennial on why the "Shiny Suit Era" was the beginning of the end for rap
- Thread starter the elastic
- Start date
But if I could pick out a main one it would be fans standards being dropped. If people don't accept it they don't keep making it
dora_da_destroyer
Master Baker
It wasn’t. It’s just what one dimensional hip hop fans said because their one style of music was no longer on top
No it wasn't because groups like lost boys was making bad boy type music. Fans saw the writing on the wall as the music got more friendly and pop. It's funny because people say tis the the late 80s-early 90s but thats the era I got into hip hop and it was fun as fukk as a 4-6 year old kid
BulletProof
Just a B@stard Living in a Suit
It wasn't.
Probably could of been.
But out of all places, the fukking Boonies, (Yonkers, yes, it's the Boonies) held it down. DMX's runaway sucess Nirvana'd the game making the Shiny Suit "era" brief. He reset the timeline.
The rise of the south was not a consequence of the Shiny Suit era's 15 minutes. If anything it was tied to the West's near stranglehold over Hip Hop.
The South's last back style and production style spoke to the West Coast. Master P also had significant ties to Death Row before he blew up.
He signed Snoop Dogg for Christ's sake. He had a strong relationship with Cube and the Westside connection. And let's not get started with how strong his ties were all over the Bay area.
You also have to sock it to white teens who were the mass majority of Hip Hop consumers. They decidesd who rap's biggest stars were and which trends stuck. It's an uncomfortable truth but it is the truth.
Turns out the public likes call and response anthems. That's what Ruff Ryders Anthem and Make Em Say Ugh was. Sing a longs. Turns out white girls like to sing along to those as much as they do Journey's Don't Stop Believing.
Why do you think Nelly was so oddly fukking huge?
That's not even getting into consumer populations. The east coast (pretty much New York) is Japan. The South is fukking China.
Probably could of been.
But out of all places, the fukking Boonies, (Yonkers, yes, it's the Boonies) held it down. DMX's runaway sucess Nirvana'd the game making the Shiny Suit "era" brief. He reset the timeline.
The rise of the south was not a consequence of the Shiny Suit era's 15 minutes. If anything it was tied to the West's near stranglehold over Hip Hop.
The South's last back style and production style spoke to the West Coast. Master P also had significant ties to Death Row before he blew up.
He signed Snoop Dogg for Christ's sake. He had a strong relationship with Cube and the Westside connection. And let's not get started with how strong his ties were all over the Bay area.
You also have to sock it to white teens who were the mass majority of Hip Hop consumers. They decidesd who rap's biggest stars were and which trends stuck. It's an uncomfortable truth but it is the truth.
Turns out the public likes call and response anthems. That's what Ruff Ryders Anthem and Make Em Say Ugh was. Sing a longs. Turns out white girls like to sing along to those as much as they do Journey's Don't Stop Believing.
Why do you think Nelly was so oddly fukking huge?
That's not even getting into consumer populations. The east coast (pretty much New York) is Japan. The South is fukking China.
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And believe it or not, there was variety in the "shiny suit" era. There was Busta, Missy/Timbaland/Magoo, CNN, and of course No Limit. People lump Busta, Missy/Timbaland/Magoo in with the shiny suit era because of the big budgeted videos and the fun element, but sonically, the music was different even though Busta was all over those Bad Boy albums and Mase appeared on his.
DontEemTry
Superstar
Too much revisionist shyt up in here, nikkas REALLY forgetting that there was a time when you had cats like Heavy D, Father MC, Cool J, Moe Dee, Kane hoppin on New Jack swing beats wearin baggy suits, dancin in the videos and makin party music.
Convenient amnesia.
Convenient amnesia.
Devil Plisken…CMS
Veteran
This is untrue
Devil Plisken…CMS
Veteran
37 and that was my era
all my favorite albums are from 1995/1997/1998
people will point to it becoming more commercialized and palatable to white people by sampling "hits from eighetieees" and rapping more about capitalistic wish fulfillment and wealth accumulation than stories from the block, and civil rights/injustice, which is mostly true.
but some of that was the result of Pac and Big dying, and the natural evolution of a business/any business is going to get broader and broader if it wants to expand, hip hop wold not have lasted this long if it wasn't for the Puff/Mase era
all my favorite albums are from 1995/1997/1998
people will point to it becoming more commercialized and palatable to white people by sampling "hits from eighetieees" and rapping more about capitalistic wish fulfillment and wealth accumulation than stories from the block, and civil rights/injustice, which is mostly true.
but some of that was the result of Pac and Big dying, and the natural evolution of a business/any business is going to get broader and broader if it wants to expand, hip hop wold not have lasted this long if it wasn't for the Puff/Mase era
The actual "shiney suit era" in and of itself was short lived and relatively harmless in the moment. Where it registers as negative is it kind of being the ultimate slippery slope for style over substance. which is kind of encapsulated by Puff's career as a whole. He ain't really write or produce any of his shyt like that, any criticism lobbied at the artistic value of his (and thus any music after it) was met with you got a PHD, playa hatin degree!
That slowly lowered the bar for entry and allowed for wack artists to come in with a lot of flash/bang and something to hide behind when people called it out.
It was the best of times, it was the worst of times
That slowly lowered the bar for entry and allowed for wack artists to come in with a lot of flash/bang and something to hide behind when people called it out.
It was the best of times, it was the worst of times
Not about wether or not there was some good music dropped during that time, it's about the domino effect it created.
FukkaPaidEmail
Retired Hoodrat whisperer
the fact of the matter is the Mecca of hip hop sold out the fukk out …and the minute ppl got bored and tired with that shyt the East coast fell off the map and then they ran around with no identity (because they abandoned it ) crying talking about the south killed hip hop when they gave it away years prior and this is the thread where nikkas cop
Pleas and avoid that fact
Pleas and avoid that fact
MidwestD
Clyde Frog's Shooter
It didn't put Goodie Mob out of business, they dropped albums in '98 and '99 that both
went gold
So basically, Diddy is the true harbinger of hip-hop doom that people try to make the South seem to be.
Some of yall are saying that Laffy Taffy and Crank Dat Soulja Boy were not as toxic to hip-hop as this....
Just going by what I read
Some of yall are saying that Laffy Taffy and Crank Dat Soulja Boy were not as toxic to hip-hop as this....
Just going by what I read