There have been 3-4 tv spots, trailers, and behind the scene specials for both, totaling over 15 min of some of the most revealing scenes. I already know that Bucky is gonna have a freak out and fight Steve, Sharon, and Tony before the real war breaks out. I already know that Tony is gonna block a direct shot to the face with new tech. I already know Black Panther is gonna catch Bucky in pursuit and kick his ass twice. I already know Rhodey is gonna get shot down and seriously injured. I know Spiderman is gonna come out of the sky and use his web to detain Cap and steal his shield. I know Cap and Bucky tag team Iron Man. I mean obviously they haven't revealed the entire movie and I don't know everything, but what I'm saying is that I really don't think I needed to know all of that before seeing the movie because I would have bought a ticket anyway. Maybe it's a personal preference. I still would love to see the reaction to a more veiled marketing approach.