I'm aware, however in international sports, it's not just done for soccer, it's all sportsBut this is what is done in soccer which is literally the largest sport in the world. It’s not some crazy thing @MasterThought and @T-K-G are saying. Granted, women soccer players seem to only be supported in international tournaments.
FC Barcelona has a basketball team, soccer team, rugby team, womens soccer team, etc
The branding is a lot different
We can't do that here, and gender equality is looked at different here as well