As matching dollars were pledged, Zuckerberg’s gift moved from his foundation, in Palo Alto, into the new Foundation for Newark’s Future, in Newark. F.N.F.’s board included the Mayor and those donors who contributed ten million dollars or more. (The figure was later reduced to five million, still far beyond the budget of local foundations.) F.N.F. agreed to appoint a community advisory board, but it wasn’t named for another two years, and by then most of the money was committed—primarily to new labor contracts and to the expansion and support of charter schools. In one of the foundation’s first expenditures, it paid Tusk Strategies, in New York, $1.3 million to manage the community-engagement campaign. Its centerpiece was ten public forums in which residents were invited to make suggestions to improve the schools. Bradley Tusk had managed Michael Bloomberg’s 2009 reëlection campaign and was a consultant to charter schools in New York.
Hundreds of residents came to the first few forums and demanded to be informed and involved. People volunteered to serve as mentors for children who lacked adult support. Shareef Austin, a recreation director at Newark’s West Side Park, said, “I have kids every day in my program, their homes are broken by crack. Tears come out of my eyes at night worrying about them. If you haven’t been here and grown up through this, you can’t help the way we can.” Calvin Souder, a lawyer who taught for five years at Barringer High while he was in law school, said that some of his most challenging students were the children of former classmates who had dropped out of school and joined gangs.
Austin said that he and others who volunteered to help were never contacted: “I guess those ideas look little to the people at the top, but they’re big to us, because we know what it can mean to the kids.”