There’s like 290 reasons.
First off, nobody wants to be bumpin the same shyt they little sister is bumping.
Second off, think of the time period. You go from the era of superproducers like Dre/Timbo/Neptune’s in the early 00s to shyt like this and Crank Dat. It was a regression. To me it wasn’t because they were from the south, they just so happen to get that stamped on them.
Third, that era was awful. Look at the
clothes and dancing
It’s nothing wrong with pop rap, but the crowd that liked that song seemed remedial to me.