Yup
The stage was set for them to reach the next level and then they took a lil stumble that took them a whole year to work through.
I also feel like a Canelo/GGG/Jacobs/ fight would have helped raise their profile too if it would have happened.
You gotta treat the Charlos as almost 1 fighter, they've tripled their IG following over the last 2 years, both are at 330K each or something on IG. After the PPV if they deliver, they'll probably be at 500K each at least... that's 1 million, pretty close to Broner.
Jermell needs to unify with a KO on the PPV, and then run through JRoc, Hurd (they can rebuild this) and Lubin again.. and to be honest they can probably do a Charlo vs Harrison 3 if they rebuild Harrison right, that fight will do numbers just on the history and trash talk alone.
You're right with the bigger one, Jermall needs a Canelo/GGG to really hit that next tier, or he needs to beat someone like Porter if he decides to move up to MW.