If you’re trying to pitch down there, make sure you write down as much about your project as possible beforehand. Prepare a pitch book if you can.
A pitch book can roughly be summed up this way:
- starts w/ a one-paragraph summary of the project
- followed by biographies of the key players (director/producers) involved on the project that detail their level of filmmaking experience
- a more in-depth synopsis of the film accompanied w/ reference photos that convey the visual style and give a good sense of the casting (DO NOT use actual actors for these photos, use photos of the “real” people in action that the actors will be recreating)
- Comparisons to successful films of similar genre and budget scale, make sure you include box office information including first week performance and international box office. “Successful” in this case simply means it generated profit. If a small indie film generated 3 million on a half-a-million budget, that is a huge success. If a 200 million budget megapicture generates 250 million in revenue, that’s considered a flop even though it broke even. Domestic numbers are always what they’ll look at first to see if the film made a profit in America.
- Estimations of how much gross your film would generate in film territories you believe your film will perform well in (U.S, China, etc)
If you’ve never made a film before or written a screenplay before, this may be a lot to deal with. Above all, when you’re pitching, you need to have an air-tight logline in your head that will generate interest in hearing the idea in more detail. Pitch books are useless if the interest isn’t there.