Official T E N E T Thread

[Milk N Cookies]

too much money on the line

I figured this much... that’s why a lot of movies are choosing to hold rather than release VOD to pay off the cost to make the movie.
With the look of a places starting to back pedal from the rates they reopening (hell even six flags and Disney is not profiting) it’s gonna be a min til theaters reopen...
Folks ain’t tryin to take them risks whatsoever. I just left a spot where I was the ONLY person actually wearing my mask. Everyone else had it on their necks...I know I’m kind of canceling out my point, but the rate of cases back on the rise—- we not gonna see a lot of major movies for bit.

 

[Ukbrotha]

too much money on the line

My goodness.

 

[Soymuscle Mike]

800mill sounds like a lot, I remember reading 400-500mil back in April.

This movie is over-the-top expensive though, some notes:

1. Filming took place in 7 countries (Denmark, Estonia, India, US, Norway, UK, Italy)
2. "A restaurant set named "Chaand" was built near the hotel but never used, serving only as an alternative"
3. Instead of using miniatures and visual effects (VFX) for a plane crash sequence, Nolan determined that purchasing a Boeing 747 proved more cost effective
4. October saw them in a desert outside Palm Springs, where an abandoned city had been constructed and hundreds were clothed in military camouflage uniforms.
5. Executives calculated that each postponement cost Warner Bros. between $200,000 and $400,000 in marketing fees

 

[old pig]

sell that shyt to bezos for a billion and let him put it on amazon

 

[GoldenGlove]

Do you know how much it cost to blow up a real 757 beoing airplane? The hanger? Then the cost to extinguish all that fire and repair shyt?


That 67% of their budget right there!!


NonCGI gang gotta hold that L and that biLL for that

shyt could’ve been cheaper if they called the Marvel, Matrix, FF, or Michael Bay graphics folks

 

[TheGodling]

Boeing planes have no trouble crashing and blowing up without special effects, can't be that expensive.

But I'm sure someone at Warner Bros is salty as fukk that they probably could have bought 50 Boeings for the same price after Corona grounded everything.

Also, Villeneuve is better than Nolan by a quadruple light years.

 

[MartyMcFly]

800m to break even? Gotta be

Makes perfect sense. like someone said, if the movie costs 200 to make, marketing is probably double that at 400. so now we've spent 600 at least on the movie. Once you factor in every theater getting their percentage, plus whatever percentage Nolan gets from the gross, yeah that figure makes sense. This is why the "put everything on VOD" argument doesn't work because not all movies are made evenly. A 200-250 million dollar movie isn't going to see those returns on VOD. Especially in a world where there are still plenty of people without broadband and still on dial up, but they do have movie theaters.

 

[OJ Simpsom]

I'm more hyped to go to a restaurant or an amusement park with my kids than to go to any theatre at this point.

 

[FlyRy]

Boeing planes have no trouble crashing and blowing up without special effects, can't be that expensive.

But I'm sure someone at Warner Bros is salty as fukk that they probably could have bought 50 Boeings for the same price after Corona grounded everything.

Also, Villeneuve is better than Nolan by a quadruple light years.

Yet you're always first in line for Nolan flicks

 

[THE MACHINE]

Makes perfect sense. like someone said, if the movie costs 200 to make, marketing is probably double that at 400. so now we've spent 600 at least on the movie. Once you factor in every theater getting their percentage, plus whatever percentage Nolan gets from the gross, yeah that figure makes sense. This is why the "put everything on VOD" argument doesn't work because not all movies are made evenly. A 200-250 million dollar movie isn't going to see those returns on VOD. Especially in a world where there are still plenty of people without broadband and still on dial up, but they do have movie theaters.

Where are you guys getting marketing costs of 400m?? Marketing is usually equal to around half the films budget
60m prod + 30m marketing = 90m total
140m prod + 70m marketing = 210m total
Tenet - 200m prod + 100m marketing = 300m total

800m is

from wiki

With a production budget between $200–225 million, Tenet is Nolan's most expensive original project. IndieWire speculated that the marketing could push the final sum to $300–350 million, though analysts predicted lower advertising costs than usual, owing to inexpensive live sports ads. Observer estimated the film would need to make $450–500 million in order to break even.

 

[MartyMcFly]

Where are you guys getting marketing costs of 400m?? Marketing is usually equal to around half the films budget
60m prod + 30m marketing = 90m total
140m prod + 70m marketing = 210m total
Tenet - 200m prod + 100m marketing = 300m total

800m is

from wiki

Wiki isn't right because they're making an estimate. Most film studios don't release their marketing budget. they hold on to that shyt tight and close. and marketing is normally twice the films budget not half. At least that's what I was told and what appears to be the norm. Production budgets are always announced but marketing budgets aren't. So some studios can factor that into the total cost while others don't and have a separate budget all together.

 

[BillBanneker]

Where are you guys getting marketing costs of 400m?? Marketing is usually equal to around half the films budget
60m prod + 30m marketing = 90m total
140m prod + 70m marketing = 210m total
Tenet - 200m prod + 100m marketing = 300m total

800m is

from wiki

Yeah, the marketing budget stuff is just speculation IMO.

But, the big thing is that WB has to split the profits with the Movie theaters, which i think in the US is more favorable for the studio (maybe 40 percent?) but overseas they get finessed by the theaters (think like china takes like 60 percent or more) for ticket sales so the 800m figure isn't all that crazy when you think about it.

 

[ℒℴѵℯJay ELECTUA]

this film is for the cinema!

 

[THE MACHINE]

Wiki isn't right because they're making an estimate. Most film studios don't release their marketing budget. they hold on to that shyt tight and close. and marketing is normally twice the films budget not half. At least that's what I was told and what appears to be the norm. Production budgets are always announced but marketing budgets aren't. So some studios can factor that into the total cost while others don't and have a separate budget all together.

Yeah, the marketing budget stuff is just speculation IMO.

But, the big thing is that WB has to split the profits with the Movie theaters, which i think in the US is more favorable for the studio (maybe 40 percent?) but overseas they get finessed by the theaters (think like china takes like 60 percent or more) for ticket sales so the 800m figure isn't all that crazy when you think about it.

You guys might be right but im gonna need to see some receipts for 150+million dollar movies that spend 2-3x that on a marketing budget.

You can buy 2 Superbowl ads for 11m total, and (under normal circumstances) run trailers at the theater before movies from the same studio at little cost. How the hell are they getting to 400m??

 

[Kaydigi]

sell that shyt to bezos for a billion and let him put it on amazon

son I’ll sign up for prime for a year right now if that happened.