WAde was no doubt respected, but we live in a what have you done for me lately sportsworld. And during that span (07 to 11), it was all about Bron and Kobe. Wade suddenly being "equals" to Bron came about when Bron joined the Heat.
He was getting a pass for those average to below average teams because he had already won a ring and bron hadn't, so the debate was still credible.