Lol do you work for the company? Odd response if not.
Naw, but I work for this other Fortune 500 company called Common Sense LTD. My experience from working there enticed me to chime in.
And there's nothing odd about anything I said. They all cost 9.99 a month. Name another company that's less than 9.99 without a loop-hole and commercial-less?
Vast majority of people that would be interested in this already use some other streaming service.
That didn't stop Beats By Dre, Amazon, or a host of others from doing it.
And most people are fine with the free version. You need something to entice them to switch and offering no free option, they arent doing themselves any favors.
Speak for yourself. People are confusing Spotify when it first dropped to now. Spotify is terrible free now. Shuffle only plus commercials? Pass. I also personally hate Pandora, it makes more sense to go with IHeartRadio in that case.
I kind of agree with what you're saying about enticing. The main selling point is the high quality sound, which is 19.99 per month. The addition of music videos is cool, you don't have to switch to youtube mobile if you want to see a video. It leaves one to wonder how much stock are they are going to put into exclusive content. Right now, it's all about choice. But then again, that's kind of already the case with all the other streaming services out there. As it stands with Tidal, as long as they maintain most of the 100,000 plus user base past the trail period, they are already on the right track.