Black Excellence
All Star
So he switched it up due to Kendrick having a crazy year in music.Look at the history of when Jayz has selected an artist. Rihanna, Usher and Dre all deserving but non of them were hot. This has been going to legacy artist who have a solid history of hits the past 3 years. Kendrick doesn’t have more hits than artist like Wayne or Kanye. He still writing his legacy imo.
Even if you want to base this off music that’s come out since the 2020s. Kendrick still behind Drake in terms of impact and hits
Objectively Kendrick is a perfect choice given the fact 2024 been an extreme high for him and he can use this as a rollout for his album.
I don’t see how this is Jay latching onto a beef, it’s business.