Vandelay
Life is absurd. Lean into it.
Music is too abundant, ubiquitous and there's no barrier to entry. Literally anyone can release it. You used to have to pay for studio time and go through an A&R before, so you would practice and practice to get shyt right.
It's that the traditional gatekeepers don't exist anymore. The new gatekeepers are whoever programs the algorithm. You do have a few under 30 artists that are big; Meg and Doja...probably a few more that escape me. But when there's so much trash music, you kinda gravitate to what you know. Drake hasn't been onto of the game because he's a Nas/Pac/Jay-Z caliber artist, it's a combination of he bites the latest sound and does it better than these up and coming artists because they have no real talent.
Every generation goes through this, sure...but there were the occasional crossover artists that everyone and their grandmom knew; Big had Big Poppa, Juicy, Mo Money Mo Problems. Nas had If I Rule the World, Mary J had I'm going down, Everything, I can love you better, Pac had half his damn catalog. My 50 year old mom and uncles knew the hits of the artists of the day. They could partially benefit from the familiarity of sampling, but there was a bridge stylistically from the previous generation that could catch young and older folks. This new generation doesn't have that because again, there is no barrier to entry...no gatekeepers. It's just do whatever that sticks.
I listen to a few new artists; Yeet, 22gz, a few others I can't even be bothered to remember their names because it's vibing music.
It's that the traditional gatekeepers don't exist anymore. The new gatekeepers are whoever programs the algorithm. You do have a few under 30 artists that are big; Meg and Doja...probably a few more that escape me. But when there's so much trash music, you kinda gravitate to what you know. Drake hasn't been onto of the game because he's a Nas/Pac/Jay-Z caliber artist, it's a combination of he bites the latest sound and does it better than these up and coming artists because they have no real talent.
Every generation goes through this, sure...but there were the occasional crossover artists that everyone and their grandmom knew; Big had Big Poppa, Juicy, Mo Money Mo Problems. Nas had If I Rule the World, Mary J had I'm going down, Everything, I can love you better, Pac had half his damn catalog. My 50 year old mom and uncles knew the hits of the artists of the day. They could partially benefit from the familiarity of sampling, but there was a bridge stylistically from the previous generation that could catch young and older folks. This new generation doesn't have that because again, there is no barrier to entry...no gatekeepers. It's just do whatever that sticks.
I listen to a few new artists; Yeet, 22gz, a few others I can't even be bothered to remember their names because it's vibing music.