Why Do Beyonce's Brands Keep Flopping?

boskey

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I don't follow that close but Beyonce's brands seem to focus on her fame and her status to sell the product. Rihanna's brands seem more focused on providing things that the her consumers actually wants to buy no matter whose selling it. Product will always beat promotion...
 

Doobie Doo

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She sucks at marketing

should've capitalized on surfboard and lemonade when she had the chance

She has no personality

The products she associates herself with just aren't good. someone already said her liquor is trash. Her label artist aren't good. I'm just waiting for "Master B Pancake Mix" and Beyonce Motor Oil next cuz without the music she is Master P
 

⠀X ⠀

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Probably because young women don’t want to be like her.

Now Rihanna, her brands are doing great, to my knowledge.
 

Still Benefited

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Did we not tell you the prayer had been sent up?

You shouldve known flopping,losing relevancy and even up death were a possibility:respect:
 

Solo_87

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She has no personality. It's personality that sells brands.

Wouldn't say that

Not all her ventures and endorsements have been flops


The key is good marketing, a good price point and luck




Rihanna lucked up with the makeup it offered something that was lacking in the market ie diversity

Not all of her other projects haven't faired well tho



There was also this


Sure that helped lol
 
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