GRODT sold 12 million copies globally by March 2004. We consume music differently but if you interacted with a wide range of people in ‘03, you know 50 gained widespread fans across the board. I grew up around rich white kids and their stay at home mom’s became fans of 50. A lot of this was also because of 50’s persona, timeless hooks and women considering him physically attractive across the board. He connected with people across the board, from the hood to Beverly Hills. Someone I know saw a rich older white man in ‘03 driving a Bentley convertible listening to PIMP. And that’s not even including how massively popular he became (and remains) in Europe, including in non-English speaking countries which was groundbreaking for a hip hop artist at the time. That is not happening with Kendrick Lamar.
