Get more money for your work while your still alive vs passing away and leaving it to family members or lawyers to handle your estate
Sting sells music catalog to Universal Music Publishing for ~$300M
- Thread starter Optimus Prime
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Covid basically put everything into uncertainty. And people like Sting are asking themselves "how much more am i really going to make off of this shyt at this point in my life? do i really NEED the rights to this shyt?"
Hacksaw Jim Thuggin
Superstar
i hope this was sarcasm.....
dude has been rich for 40 plus years.....
i think this is more of cashing out while he can at this price
MajesticLion
Superstar
Lowballed, big time.
Piff Perkins
Veteran
The only rapper Sting didn’t tax for sample clearances was Nas. He loved Illmatic and was excited to be sampled by the god.
Everyone else got hit with 90-100%.
Also people forget Sting owned his masters early (that's why he commanded high fees when people sample his shyt) owning your masters is important but he made all the money he could from it now he can double or even triple the worth and cash out. People who don't have a catalog of hits or sales or are new in the game wouldn't command such a selling price.Everyone beat me to the generational wealth comments
Look, if you are a regular cat and you start a business that grosses 600k, selling it for 2mil might be a “but generational wealth” moment to piss and moan about.
When you are making 50million and up on catalogs, that money can absolutely last for a few generations. Definitely when you are in the 100mill category. Folks don’t understand that that kinda money makes money and the cash from owning the music might not make nearly as much as investing elsewhere.
Also, like with Bevel, just because a business offers you xxx for your business does not mean you will see xxx while operating it: they see value in what they can do with your brand and their resources. Putting 500mil on the table does not mean I am worth a billi.
BlackAchilles
Veteran
Mans is a legend and one if the GOAT rock bassists
itsyoung!!
Veteran
why would you need to invest $300 million
its $300 million
dude is 70 years old that been making money most his life and just got another 300 million on top of what he already has
why would he need to do anything but chill on beaches til the day he dies
AT least Cam bounced back and turned himself into a star....Gunz and Tariq on the other hand never came back from that shyt and had to give 100%
breh if he got $300 mill the fukk you care about royalties
ownership doesnt mean much when you've already made the bulk of your money back when records actually sold...
30+ years of stupid caking off royalties and performances,
then selling it all off for 300mill in the worldwide pandemic streaming era
smart move in my opinion
why is this so hard for yall to get alot of these artists are starting to realize there music's Royalty value has peaked, 30 years from now no one gonna be listening to sting like that, take that big bag now and retire super rich into the sunsetBig selling prices AND the fact he owned his masters for years, now he has leverage to command a high price