Snoop Dogg & Dr Dre expected to underperform with 36K first week despite major promotion

[Hum Alistair]

TOP 20: STRAY KIDS HOP TO THE TOP : HITS Daily Double

JYP/Virgin/Imperial/Republic’s Stray Kids will debut at #1, as HOP is projected to do 185k in its first week. Meanwhile, new releases bookend the Top 20 at midweek, with Snoop Dogg & Dr....

hitsdailydouble.com

 

[tehparadox]

Kendrick still pulling 100K a month later, with only streaming and 12 tracks is insane

Imagine if he had physicals available for this year

 

[Saysumthinfunnymike]

What were Snoop and Dre expected to sell?

 

[Yehuda]

That's the numbers you'd expect them to do in this day and age.

 

[Stick Up Kid]

That's pretty good.
Considering no huge singles, or hit songs.
Snoop is a personality.. hasnt been relevant musically in 15 years.
and Dre is 62

 

[Ziggiy]

I consider that impressive. Thats more numbers wise than Common & Pete Rock
And LL Cool J and this album is NOT of the quality of those two.

 

[Left.A1]

Damn so the soccer moms didn't deliver after targeting them as the primary audience for their new music? That's tuffff

 

[TEKBEATZ]

Album Its aight

 

[Overpss]

Tbh thats super underwhelming considering all the money they put on marketing. I can't remember the last time we saw an album being promoted like that. It's everywhere, tv ads, radio ads, collectibles, interviews, documentaries, even Eminem's return in 2009 didn't have that kind of campaign.

It's the most marketed album I've seen since the late 2000s. Not even pop stars were pushing their album like that.

All that money and they're only moving 36k...This is for sure the last time we see Dre working with an old collaborator again, it wasn't worth it critically/commercially.

 

[Metal Face]

kd2 did 56k with promo

nas won

 

[28 Gramz]

These nikkas are 60 years old

 

[Sonic Boom of the South]

Music is soo dead.
No body on that list can brag about shyt.

 

[Nuuko]

I def thought they would do much better considering they have a condom with the artwork on it displayed on every tv show

 

[Piff Perkins]

We gotta update how we view sales for legends who have been in the game for 30+ years. There is no world where Snoop or Dre did 100k+ in 2024. It’s not happening. And for all the talk about marketing…no marketing black rap legends do equals a (white) rock legend band being able to announce new music/tours and have every rock radio station in the country promote it. Meanwhile rap radio is entirely focused on new music and barely acknowledges anything 5 years old, much less 30.

Good numbers for Dre. Good numbers for Ice Cube. Good numbers for LL. Salute the legends and if you fukk with the music what else matters?

 

[Rivoli]

With all the hate it received here I thought it was not going to do anything past $25k.

Now if snoop tours with this and does numbers then it would have all been worth it.

I still think the album is sick.. 8.5/10 in my book