But the huge difference between Fox and Sony is that Sony and Marvel have always had a good relationship with each other, and Fox and Marvel damn near hate each other. It wouldn't surprise me if Sony and Marvel had talks before about sharing Spidey in the MCU pre-ASM2 meltdown, cuz the Oscorp Tower was supposed to be in the NYC skyline in Avengers 1, but by the time Marvel got the official OK from Sony, the CGI-rendering of NYC was already done and Marvel didn't to pay to have it re-rendered.
Ain't no such thing as hatred when cash money is the prize breh....
Fox just dropped a steaming, wretched pile of horse manure masquerading as a FF film. They couldn't get a good movie out of THREE of the hottest young actors buzzing in Hollywood today (Michael B the Gawd, that mousy bytch from House Of Cards, and Miles Teller) with a hot shot young director coming off of one of the most critically acclaimed origin superhero stories of the past 4 years (Chronicle)
They KNOW they need help and Marvel isn't going to just give them TV rights for nothing...
There's a lot of $$$ to be made from Marvel getting FF (their first family of superheroes) and Doom (the most popular Marvel villain of all time perhaps except for Magneto) rights back. The MCU could only benefit from that. All it takes is the right amount of dollars and I guarantee you there will be a "kiss and make up" press release from those two studios
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