"RADIO PROGRAMMERS are now charging 200k for Airplay cause of the pressure from Youtube & Streaming"

[The Devil's Advocate]

They don't care about record labels paying radio for airplay the focus is moreso on the radio stations disclosing that it was paid for. I.e. I could pay a station $1,000 right now to play a song and if they disclosed to the audience that song was sponsored by ____, then it'd be no issue.

exactly... its the same thing on twitter... if you are paid to tweet something, you have to put "ad" at the end of the tweet


you're not allowed to promote something for money, and fool the public into thinking you are promoting it because it's just a great product, song, etc... that's false advertising

 

[The Devil's Advocate]

I remember actually getting into hot 97 and i requested mop's 4 alarm blaze and they hung up on me... destroyed my young dreams...


this is what happens when you have a set playlist and your whole shyt is dictated to corporate overlords. radio been falling off. Who's gonna pay 200k for spins we got internet radio, soundcloud, tidal and amazon music.

you still want that number 1 hit right? you still want your album on the top of the charts right? you still want that plaque right?


that's radio breh... radio and hard copies.... people keep clowning the old school ways.. but then celebrate the first time a rapper goes #1 with a single... or sells 200k first week (only 20k being streams)...


until nikkas start ignoring drake and jay-z having more number 1s than the beatles or most number 1s how long did it really take me or triple platinum whatever...... radio will keep mattering for that one reason

 

[Mowgli]

Death of radio.

Trying to hard to control and sway the culture

 

[ORDER_66]

you still want that number 1 hit right? you still want your album on the top of the charts right? you still want that plaque right?


that's radio breh... radio and hard copies.... people keep clowning the old school ways.. but then celebrate the first time a rapper goes #1 with a single... or sells 200k first week (only 20k being streams)...


until nikkas start ignoring drake and jay-z having more number 1s than the beatles or most number 1s how long did it really take me or triple platinum whatever...... radio will keep mattering for that one reason

Radio is not relevant anymore all things considered you got suckers paying 200k for spins but with the way these majors is producing garbage all those spins is not even worth it if the music is garbage.

People get tired of hearing the same bullshyt over and over again on the radio meanwhile the internet and indie scene is growing exponentially and with the use of technology making music is easier and you don't need to be on a label to go platinum realistically. I mean it helps but the paradyne has broken.

I mean realistically who is still listening to the radio all day like that anymore?!? it's only a matter of time before an outside force capitalizes on internet radio spins and plays and music.

 

[The Devil's Advocate]

Radio is not relevant anymore all things considered you got suckers paying 200k for spins but with the way these majors is producing garbage all those spins is not even worth it if the music is garbage.

People get tired of hearing the same bullshyt over and over again on the radio meanwhile the internet and indie scene is growing exponentially and with the use of technology making music is easier and you don't need to be on a label to go platinum realistically. I mean it helps but the paradyne has broken.

I mean realistically who is still listening to the radio all day like that anymore?!? it's only a matter of time before an outside force capitalizes on internet radio spins and plays and music.

See this is exactly what I'm talking about... and don't take it personal.. it's a lot of people just like you who think AMERICA is a lot farther than it really is with technology


physical albums still account for 49% of all sales... digital PLUS streaming is 51% with streaming only accounting for less than 10% of that 50


in other words... cds are outselling digital sales and streaming unless you combine them together... in 2016



now for the radio



Radio Facts and Figures
Here are the Facts:

• Radio is the leading reach platform: 93% of us listen to AM/FM radio over the airwaves, which is higher than TV viewership (85%), PC use (50%), smartphone use (74%), and tablet use (29%)
• 265 million Americans 6+ listen to the radio each week;
• 66 million Millennials use radio each week;
• Audio consumers are listening for more than 12 hours each week; and
• The majority of radio usage comes from employed listeners; nearly three-quarters of Generation X listeners work full-time.

and what you'll say is not with kids and blacks


Millennials (those born between 1980 and 1996):

• More than 66.5 million Millennials use radio each week (52% male; 48% female)
• 92% of Millennials are reached weekly by radio
• Almost 12 hours spent with radio each week

African Americans (those 12 and older)

• 92% of African Americans use radio each week (48% male; 52% female)
• Over 31 million African American listeners use radio each week
• Listen slightly more weekly than Hispanics, with an average of 12 hours and 47 minutes

and that's what i mean when i say we are not as advanced as we think..

reminds of the DD arguments nikkas used to have on the old site.. damn near 10 years ago nikkas was swearing discs was dead and streaming this and that....



it's 2017 and the "old" ways are still winning out here. you think these companies are putting BILLIONS of dollars into dying media?? fukk no.... they still making money cause people out here still listening

93% of people actually

 

[ORDER_66]

See this is exactly what I'm talking about... and don't take it personal.. it's a lot of people just like you who think AMERICA is a lot farther than it really is with technology


physical albums still account for 49% of all sales... digital PLUS streaming is 51% with streaming only accounting for less than 10% of that 50


in other words... cds are outselling digital sales and streaming unless you combine them together... in 2016



now for the radio



Radio Facts and Figures
Here are the Facts:

• Radio is the leading reach platform: 93% of us listen to AM/FM radio over the airwaves, which is higher than TV viewership (85%), PC use (50%), smartphone use (74%), and tablet use (29%)
• 265 million Americans 6+ listen to the radio each week;
• 66 million Millennials use radio each week;
• Audio consumers are listening for more than 12 hours each week; and
• The majority of radio usage comes from employed listeners; nearly three-quarters of Generation X listeners work full-time.

and what you'll say is not with kids and blacks


Millennials (those born between 1980 and 1996):

• More than 66.5 million Millennials use radio each week (52% male; 48% female)
• 92% of Millennials are reached weekly by radio
• Almost 12 hours spent with radio each week

African Americans (those 12 and older)

• 92% of African Americans use radio each week (48% male; 52% female)
• Over 31 million African American listeners use radio each week
• Listen slightly more weekly than Hispanics, with an average of 12 hours and 47 minutes

and that's what i mean when i say we are not as advanced as we think..

reminds of the DD arguments nikkas used to have on the old site.. damn near 10 years ago nikkas was swearing discs was dead and streaming this and that....



it's 2017 and the "old" ways are still winning out here. you think these companies are putting BILLIONS of dollars into dying media?? fukk no.... they still making money cause people out here still listening

93% of people actually

The numbers will dwindle in time... radio sucks regardless.

What kind of sucker paying 200k for sounds an spins?!

 

[Art Barr]

Did I just hear vlad try to change the verbiage like any and every occupation from the nineties was changed in the post 2010's.

Vlad a ho.


Art Barr

 

[Art Barr]

The numbers will dwindle in time... radio sucks regardless.

What kind of sucker paying 200k for sounds an spins?!

Master p been said he took his two mill back from the labels doing that unbeknownst to him.
Till he went and got it how he lived after that.
Master p was a god send and exposed the entire industry and all the practices via music seminar and all the links are gone or hard as all hell to find.


Art Barr

 

[Art Barr]

Quick question here in tampa bay area we just got a new radio station that caters to 80s,90s,00s hip hop and r&b do these old school artist get paid for each time radio plays their songs??

Yes, that is publishing 101.


Art Barr

 

[Art Barr]

Yea the only "organic" stuff i believe is the nikkas down south who were pushing major units out the back of they trunk, no other region had that type of shyt going on at that level

They were paying and are actually the rate of change based model that is used currently from a grassroots level.

Everything is a lie.


Art Barr

 

[☑︎#VoteDemocrat]

nah, thats TALIB'S price cause his shyt is wack

 

[Larry Lambo]

Traditional radio ain't going anywhere for a while.

Maybe in 20-25 years it will disappear, but you still got the 35+ folks that grew up on radio.

 

[KENNY DA COOKER]

Added bonus:
Ebro loses his shyt when B. Dot accuses Hot 97 of payola
[/QUOTE]

you see EBRO get mad defensive

yup...the guilty party always speaks

and for the record EBRO IS A LYING SACK OF SHYT

ATTORNEY GENERAL ELLIOT SPITZER found numerous cases found in a plethora of SONY emails that money and gifts being exchanged for records being played

DJ ENUFF was cited for whoring himself for a rental car because he had no vehicle

Note from Sony employee to undisclosed recipient

"[Name deleted] worked out a deal with [DJ] Enuff @ [New York radio station] Hot 97 around the Nas & Xzibit record. In return, Enuff asked [name deleted] if he could get him a car from Wednesday - Friday from his house to Hot 97. The amount would be $160.00 + tolls each trip. Thoughts?" [The request was approved at a total cost of $480]


The Sony e-mails revealed exchanges of cash, sneakers, laptops, hotels and parties for an increase in "spins," or broadcasts of a pop song. The artists mentioned in the promotion schemes included the bands Good Charlotte and Franz Ferdinand, Jennifer Lopez and rapper Killer Mike.

Payola: The Beat Goes On

this article right here even sheds light on the mysterious "middle men" being used for the exchange of cash and gifts which are basically your Deejay coalition's such as the Core Deejays...Aphilliates and the infamous Big Dawg Pitbull Record Pool created by Funk Flex which had such notable deejays such as Colby Colb(PHILLY)..DJ Khaled(MIAMI) and Greg Street (ATL)

What radio has done is find new ways to do their dirt. For example, nowadays you have situations where individuals at the stations have set up ‘fake’ consulting or record promotional companies or even record pools that can help the big record companies get commercial airplay.

Some of these companies are actually owned by the program directors or key jocks at the station who will get a hefty fee and then kick it back to their bosses. This was a practice that KRS-One went on record to complain about with Hot 97’s Funkmaster Flex.

A few years ago KRS took a job at Warner Brothers where he became a label executive. He told Lee Bailey’s EUR Report that he had given one of Funkmaster Flex’s companies 40 thousand dollars with the understanding that he would play some of the artist on the label.

This of course never happened. If memory serves me correctly think KRS noted that he only got one spin

Payola: The Dirty Industry Practice-That’s Ruining Hip Hop



i guess EBRO was right 50 thousand or less doesnt get you jack shyt round here(hot 97)

 

[Macallik86]

i guess EBRO was right 50 thousand or less doesnt get you jack shyt round here(hot 97)

Hmmm. I hear you but I don't fully believe that payola is going on currently because there is too much at stake. If you have 11 minutes to hook a listener, then playing a track that isn't bubbling on the streets is going to make people switch to Power 105.1 or another station. Also, once you get kicked to the curb as a DJ, you lose the ability to grab bags via weekly parties in the city.

According to the Talib interview, the DJs on Hot97 are (for lack of a better word) glorified Spotify playlist DJs. Ebro gives them a list of songs that are approved based on metrics and then they piece together their mixes within those constraints.

Trying not to be biased but I do listen to Hot97 and Ebro in the Morning regularly so though so

 

[KENNY DA COOKER]

Hmmm. I hear you but I don't fully believe that payola is going on currently because there is too much at stake. If you have 11 minutes to hook a listener, then playing a track that isn't bubbling on the streets is going to make people switch to Power 105.1 or another station. Also, once you get kicked to the curb as a DJ, you lose the ability to grab bags via weekly parties in the city.

According to the Talib interview, the DJs on Hot97 are (for lack of a better word) glorified Spotify playlist DJs. Ebro gives them a list of songs that are approved based on metrics and then they piece together their mixes within those constraints.

Trying not to be biased but I do listen to Hot97 and Ebro in the Morning regularly so though so

well your entitled to your opinion but i know for a FACT several years ago that an Atlanta based imprint was able to secure a slot on HOT 97 DJ Absolute mixshow via a "favor for a favor deal"


and the individual in the exchange is still part of the Hot 97 infrastructure

and you can believe that "11 minute" bullshyt theory EBRO promotes if u want

but the truth of the matter is HIT SONGS even long after they debuted are still backed by $$$ as B Dot pointed out

That explain the heavy REPITITION of the SAME SONGS every day on every station

DID YOU READ THE SONY EMAILS AND MEMOS TO HOT 97 and other CHR (contemporary HIT radio) stations?!!



Jennifer Lopez aka J LO hit song "IM REAL" success was mainly due to its heavy PUSH on the air

Payola Shocker: J-Lo Hits, Others Were 'Bought' by Sony


"Please be advised that in this week's Jennifer Lopez Top 40 Spin Increase of 236 we bought 63 spins at a cost of $3,600."

"Please be advised that in this week's Good Charlotte Top 40 Spin Increase of 61 we bought approximately 250 spins at a cost of $17K …"

Ironically, it didn't help, as the memo notes that the company actually lost spins — or plays of the record — even though they laid out money for them.

See above: The internal memos from Sony Music, revealed today in the New York state attorney general's investigation of payola at the company, will be mind blowing to those who are not so jaded to think records are played on the radio because they're good. We've all known for a long time that contemporary pop music stinks. We hear "hits" on the radio and wonder, "How can this be?"

Now we know. And memos from both Sony's Columbia and Epic Records senior vice presidents of promotions circa 2002-2003 — whose names are redacted in the reports but are well known in the industry — spell out who to pay and what to pay them in order to get the company's records on the air.

From Epic, home of J-Lo, a memo from Nov. 12, 2002, a "rate" card that shows radio stations in the Top 23 markets will receive $1000, Markets 23-100 get $800, lower markets $500. "If a record receives less than 75 spins at any given radio station, we will not pay the full rate," the memo to DJs states. "We look forward to breaking many records together in the future."


Take Jennifer Lopez's awful record, "Get Right," with its shrill horn and lifted rap. It's now clear that was a "bought" sensation when it was released last winter. So, too, were her previous "hits" "I'm Glad" and "I'm Real," according to the memos. All were obtained by Sony laying out dough and incentives.