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Research the tech and find things that make the most sense to you. It’s hard to hold anything you don’t understand or believe in.
I think Ethereum is as safe a bet for decent returns. If it doesn’t grow nothing will. Litecoin doesn’t make a lot of sense to me and will be bumped down by new comers like raiblocks.
I personally think NEO is stable and with a lot of room to grow (plus it pays dividends in GAS and is indivisible). If it grows there will eventually be scarcity in the supply. But really no one knows.
It’s a good time to buy regardless. Everything tanked and is on sale. Wait a bit for things to trend up though.
How are non-techies supposed to research tech?