"Nobody wants their MTV. What's behind Viacom's alarming ratings collapse?"

[SAJ!!]

This was announced earlier today:










But this update was put out an hour later:

MTV just doesn't know when to quit.

 

[Contrefaire]

MTV just doesn't know when to quit.

TRL is failing so they decided what was really needed was MORE TRL? The fukk?

I guarantee you not a soul under 40 works there except for maybe whatever long suffering intern works their social media accounts. They don't have their finger on the pulse of the youth generation and it's obvious.

VH1 was able to totally renew interest in their channel with the Love & Hip Hop franchise yet MTV can't bring itself to do the same?

 

[HipHopStan]

*turns on MTV right at this very moment*
*sees Jersey Shore reruns on*

*changes channel*

 

[satam55]

 

[Ol’Otis]

They’re holding onto the 90s

 

[Family Lives Matter]

Funny as besides vh1 I see them as the pioneers of this reality TV shyt

 

[Formerly Black Trash]

I wish they’d bring Real World back to basics

And put on more hot black women

 

[Premeditated]

I wish they’d bring Real World back to basics

And put on more hot non bedwench black women

fix

 

[Yinny]

Sad