So you think being under one of the biggest and most successful companies would somehow damage the brand or put them at financial risk?A potential Sega acquisition makes sense to us solely because we're not in Japan, frankly.
Yakuza 7 is a next gen exclusive to XBox, and (if that infographic from earlier is to be believed), it didn't make a difference. Still getting outsold by the PS4. The PS4.
Those don't become system sellers for Microsoft because the Japanese public just doesn't seem interested in the rest of the XBox lineup. They REALLY tried with JRPGs in the 360 generation, which was the height of the brand's popularity and quality. Still didn't matter.
So, from a Japanese standpoint, it'd be easy to see how they would think this would ultimately damage their two best brands right now (Persona and Yakuza) if they went exclusive worldwide. They'd really only protect themselves if, for some crazy reason, the games didn't go exclusive, or went exclusive everywhere BUT Japan. Doing either of those really doesn't help them break into Japan the way they seem to want to.
If anything, they'd be better off attempting to establish a Japanese studio with maybe some poached talent.
If anything it would give them more creative freedom to make whatever they want because the pressure of a publisher wouldn't be as strong with 1st party games going to gamepass anyway.
Like I said it's pretty much a win win, the only question is does sega feel like they are going to lose their identity or if they are going to break out in the next couple years like capcom did recently this year.