Lupe specifically details to Angela Yee how Lyor & Atlantic sabotaged his career cause he aint wanna sign a 360 deal.

[Redwing80]

Thought everyone knew Atlantic fukked him over. He done well to keep himself here after all those years

 

[spliz]

Also I think the record label shyt left Lupe jaded so he intentionally started making anti mainstream shyt. Atlantic has to be the grimiest major label out there.

 

[BreezyH]

He signed for 150 mill. Everyone knows that.

He reup for like 250 i think

He got the bread up front and him and live nation spilt the profits on all the other income.

For someone like Jay is a win easy. For someone who don’t have alot of success it’s not.

Slave deal.

 

[RennisDeynolds]

Yeah, back in 08. It worked out for him coz he parlayed that cash into RocNation...but for most other nikkas it's probably a bad deal, especially if you're not a long term planner.

RocNation is a joint venture with Jay and LiveNation. Touring. Festivals, etc.

 

[Ineedmoney504]

Slave deal.

Nah. It’s smart business. Use others money to leverage into more money.

They literally give him a 200 mill advance up front and they take a percentage of everything else. Not the whole thing. He’s still getting paid also.

 

[FunkDoc1112]

Also I think the record label shyt left Lupe jaded so he intentionally started making anti mainstream shyt. Atlantic has to be the grimiest major label out there.

Yup, especially back in the mid-00s early 10s. Absolute worst place to go if you were a rapper who didn't have commercial aspirations

 

[Sir Richard Spirit]

Yea. They wasn't ready because they wanted to go to purchase the sample before it blew up so they can ALSO get the back end.

I love Lupe but that’s his side of the story. Listen to him, he’s willing to do a 360, but he know some people who know some people? He got the shirt hook up, distribution, designer , and everything else.

Why the hell would he be interested in a 360 deal then?


Go do it on your own.

 

[Street Knowledge]

Nah. It’s smart business. Use others money to leverage into more money.

They literally give him a 200 mill advance up front and they take a percentage of everything else. Not the whole thing. He’s still getting paid also.

People want Jay to take an L so bad

 

[Budda]

Nah. It’s smart business. Use others money to leverage into more money.

They literally give him a 200 mill advance up front and they take a percentage of everything else. Not the whole thing. He’s still getting paid also.

Exactly most of theee artists are just bad at business and weak minded, a 360 deal doesn’t have to be a bad deal.

 

[Ineedmoney504]

Exactly most of theee artists are just bad at business and weak minded, a 360 deal doesn’t have to be a bad deal.

Def. When you fall out with the label I guess it can be a bad thing. But as a artist who is in demand(that demand came from help from the label 99%) they only get paid by pushing you into every avenue of revenue they can

 

[DapMeUp!]

He signed for 150 mill. Everyone knows that.

He reup for like 250 i think

"I'm holding ouy for 3"

"275 and I just might agree"

 

[Illmagic]

Lol, I was going to say this. I don't doubt that Lyor is a snake, but his music was trash, more promo wouldn't have changed that.

When was his music trash? His first 2 albums are classics. Are you saying the music on Lasers specifically was trash? Cause he’s always blamed the label for that

 

[karim]

When was his music trash? His first 2 albums are classics. Are you saying the music on Lasers specifically was trash? Cause he’s always blamed the label for that

Yes, that is what I'm saying. His debut was hyped but in the end just ok. The rest was trash.

 

[Illmagic]

Yes, that is what I'm saying. His debut was hyped but in the end just ok. The rest was trash.

Nah the F&L and The Cool are absolutely classic albums.

 

[wire28]

The guy flying over to the Phillipines probably was lying saying he can’t find the lady that made the sample to squeeze out more vacation time