LL Cool J promoting FUBU during a GAP commercial, might be the greatest branding coup.

[CHICAGO]

this is disappointing, a 5 second google search will show plenty of 90's publications where this is what it stood for

he knows how polarizing and racist that come across in this new america though so he's playing it down...but this is sad to see.

DONT GIVE HIM THAT COP OUT.

HES A BUCK WHO DOESNT SEE COLOR
NOW THAT HES MADE IT TO THE OTHER SIDE.





​

 

[Max Goonberg]

I don't remember seeing LL without a Fubu piece on from like 95-99 solid. Daymond John owes him a lot

Facts!
LL single handedly blew them up. We littereally thought that was LLs clothing line. I remember when nikkas thought ice berg was jiggas shyt.

 

[Software]

How can you blame the public for a company failing to stay relevant? I just realized we take the blame for things we should not take the blame for

The public is what decides relevancy breh

 

[smokeurobinson]

Sean John fell off like FUBU
Aint nobody walking around thinking they the shyt cuz they wearing Sean John in 2018 breh

What part of "casual" did u not read? I'm not talking about their "urban" shyt...that been died out. Sean John casual is still good in 2018 homie. So is Sean John cologne.

 

[Booker T Garvey]

DONT GIVE HIM THAT COP OUT.

HES A BUCK WHO DOESNT SEE COLOR
NOW THAT HES MADE IT TO THE OTHER SIDE.





​

you're right

 

[Software]

What part of "casual" did u not read? I'm not talking about their "urban" shyt...that been died out. Sean John casual is still good in 2018 homie. So is Sean John cologne.

you ain't gonna be considered fly draped in Sean John in 2018 this ain't a 2004 Nick cannon movie

 

[smokeurobinson]

The public is what decides relevancy breh

You saying all the wrong things. What "urban" brand had years of relevancy? It doesnt exist. "Urban" brands usually had a 2 - 3 year shelf life. Wether Kross Kolors, Karl Kani, Fubu, Wu Wear.....urban gear traditionally doesnt have a long shelf life.

 

[Deflatedhoopdreams]

nikkas will do anything for money.

 

[newworldafro]

Yeah dude said it in this video but now he changed it.

Ding! Ding! Ding!
"Misconception"?? Lying like shiit.

 

[010101]

fubu should've stayed out of the mall

& should've invested in the vision of the young & popping

make it their launching pad to create what fashion & style is through our eyes

they reached for mass.appeal & money the cool was lost

same issue with sean.john & any other brand from the hood

we need a aa rooted design house we are the most influential tribe on earth it's a must someone flexes that fact

*

 

[smokeurobinson]

you ain't gonna be considered fly draped in Sean John in 2018 this ain't a 2004 Nick cannon movie

You saying all the wrong shyt in this conversation. Sean John casual is Macys shyt in 2018. Thats how Sean John has stayed afloat unlike previous "urban" clothing line. My point is that Sean John had to go casual to still be relevant in 2018. Its not about "getting fly"....Sean John is what u buy your teen when he goes to private school or for a job interview. Sean John cologne is still a hot item.

 

[RhodyRum]

You saying all the wrong things. What "urban" brand had years of relevancy? It doesnt exist. "Urban" brands usually had a 2 - 3 year shelf life. Wether Kross Kolors, Karl Kani, Fubu, Wu Wear.....urban gear traditionally doesnt have a long shelf life.

Same as how we treat rappers

 

[AllHolosEve]

fukk fubu. Same as the rest. fukk all of em.

 

[richaveli83]

Damn that's heavy.
Misconception??? That he never corrected?

But I understand

For Us BUcks

 

[Software]

You saying all the wrong things. What "urban" brand had years of relevancy? It doesnt exist. "Urban" brands usually had a 2 - 3 year shelf life. Wether Kross Kolors, Karl Kani, Fubu, Wu Wear.....urban gear traditionally doesnt have a long shelf life.

Did I ever say that Urban brands had long shelf lives? You didn't even argue my point you just wrote about the longevity of relevancy in urban apparel. And how does said urban apparel become irrelevant? By the public not fukkin with it anymore