I'm talking about producing their own "Breaking Bad" "House Of Cards" "Extant" "Power" ...
There's articles on their aspirations and path to profit ...look them up
Google can afford to yeild any losses as well
Well if they do then good for them. I loved Daredevil on Netflix.
Aspiro is the parent company with streaming services already established in Europe. The launch in America has nothing to do with the fact that
Europeans were already paying for better quality sound. That customer base is still there.
The service offers better sound and more revenue for artists...what's there to take advantage of ?
They tried to mass market a niche service through an event....but it aint the end of the world.
They'll figure it out....even if they don't . They still took action
As for your delight in their challenges........ smh
You're mistaking me for hating...I don't want the service to fail because of the service.
I want a service to fail because of it's
intentions
The difference between Aspiro and the Jay-Z owned Tidal, is like you said. Aspiro's business was to offer better streaming audio quality. This is fair, I have no problem with that because a market for that does exist.
Jay Z turned it into a spotify competitor,
but that's not it's market. It's product is based off of a niche market who is willing to pay the higher costs of streaming lossless quality music, but that's not the majority of people who listen to music. So it came off as just being a higher-cost alternative version to Spotify/Google Play music to most people. Which doesn't make sense from a business perspective. Why offer something for more money with no discernible differences than the established competition?
Oh lets make a half-assed commercial with a bunch of millionaire celebrities complaining how they don't get paid enough. That'll work.
Lets segment the industry to offer exclusive music videos and early release albums. That'll get em running over!
Lets not offer a free trial or freemium version, because fukk what the competition is doing to try to make a consumer-oriented business model that benefits everybody!
You see how poor planning and execution can make something easily come off as a money grab? They weren't even trying.