For a website, your best bet is to look for people who major in Art/Creative ( I can't think of the exact major right now and too lazy to look it up ). Only reason I say this is because a lot of programmers aren't good at visual design stuff and for most websites people either like it or hate it within the first 5 - 10 seconds of looking at it. But you definitely want to look pass engineering majors though, they only take a couple of programming classes at best.
If you want to take a stab at it yourself, lookup HTML5( great for location tracking ) and JavaScript.
It's like you read my mind. I am gonna reach out to some graphic designers / creative types for the actual website design but first I want to talk to someone who is good with HTML5 / CSS in order to figure out where I stand with functionality. The functionality is gonna be the backbone of the website and if it turns out to be easily / fairly doable I will move forward reaching out to the creative types to create a visually appealing website.
I did purchase a HTML and CSS book recently. I'm fairly comfortable around code as I used to dabble in it (considering I was a business major). For me it comes down to a time issue. I probably could learn the stuff it would just take
much longer than paying someone to do it for me.
To be more clear on the functionality I desire here would be a very general example:
User X submits the following message which is tagged with a zip code and search radius supplied by user X:
01234 < 50 miles
Looking to buy Volkswagen Jetta with low miles.
User X would then be shown matching results in a 50 mile radius. Results are matched by keyword.
User Y
01237
Selling VW Jetta 60k miles.
User X could then contact the seller by sending them an email that would come from our website. Basically all users remain anonymous unless/until they decide to provide a user with their contact info.