The “break even” total is just the amount of games sold times $70.haven't seen that. But even if so, no way that is per game either. It's usually for a set amount of time or just a flat fee with potential kickback royalties (had a cousin that tried to legit sell Disney T-Shirts back in the day and the upfront fee was almost 10k and that's before their kickback per unit AND they had to approve the T-Shirt ).
But again the key is that Break Even Total. These games are PRINTING money, no way they don't renew. It's a win/win for Sony and Marvel Games. Only way it gets dropped is if Marvel Games says they want to break the deal (which is what happened with Activision).
TLOU2 was around 100 to market. Spidey markets itself. Movies don't even go more than 100 mill on marketing. And its worse for movies because they get half of the box office receipts which is what makes these MCU bombs lately bad for Disney. (sold all my disney stock months ago, these nikkaz are in trouble)
Marketing and licensing are not included in that chart.
That is just raw numbers as far as insomniac is concerned.
Marketing and licensing are Sony’s concerns.
Spending $400 to maybe make 70 mil isn’t exactly “printing money”