I like the benefits. Let me list some - no order...
1. Free Parking (this could vary depending on your seats)
2. Loaded Ticket - each ticket is loaded per game to be used at concession or in the hawks shop. I think this varies on your seats too.
3. Members Gift - prior years it was always a jacket. This past year you could pick between a hawks jacket, hawks yeti cup, or hawks backpack
4. Usually during the month of December they do other "smaller" member gifts
5. Meet the team event. This is my favorite. You get to take pictures with Hawks players. They usually rent out a place like GA Aquarium or World of Coke. Lines can be long to get the pictures. But still a cool event with food and drinks .... obviously shaking hands and taking pictures with the #Set
6. Ability to buy extra Hawks tickets before available to public
7. Ability to buy concerts and other events before available to public
As a FYI - you only get to go down to the "club" if you have tickets in like the first 4 rows. I don't have that coli certs money - so I can't go down there from my seats. I've heard it is dope. A dude in my section sometimes upgrades or buys down when bad teams come to town. Not sure what will happen with the renovations they are doing this summer.
One bad thing:
It is a time commitment. Going to 40+ games is hard. Esp with shytty ATL traffic. They have half seasons as well but I don't think you get all the perks. May want to ask the rep. Getting down there is just terrible. I usually try to get there a little early to avoid the traffic. Eat/Drink at CNN center before going in. Still terrible to get in and out of..
Since we suck - it is hard to sell tickets if you can't make it.
You do have the option to "return" them and use that money to upgrade/purchase tickets for other games (just not Cavs, GS, type teams tho) . I usually sell my Cavs, GS type tickets for significant profit to help pay for the tickets
. I've seen Lebron enough. And GS a couple times. Don't want to see us get blown out