Early-season ratings decline continues for NFL (Update: Ratings plummeting((officially in free fall)

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UPDATE:
Good news came Thursday night for the NFL, with an increase in ratings over the same spot in 2015, even though the Patriots bulled over the Texans. The rest of the TV viewership ratings for Week Three, in comparison to 2015, was not as good.

Via SportsBusiness Daily, the overnight ratings were down for Sunday Night Football on NBC and the late-afternoon national window on CBS.

The Bears-Cowboys game in prime time generated an overnight rating of 12.9, a seven-percent drop over the 13.8 from Broncos-Lions a year ago. Steelers-Eagles in the 4:25 p.m. ET slot dropped by one percent from Bears-Seahawks a year earlier.

In the early-afternoon regional windows, CBS saw an 18-percent decline over 2015, even with Broncos-Bengals delivered to 65-percent of the nation. FOX realized a three-percent increase, however, with games like Vikings-Panthers on the docket.

The week surely will be ending on a sour note, with Falcons-Saints going up against a presidential debate that some are opting to refer to in South Parkian terms. Via SBD, the all-time low for Monday Night Football since the NFL switch it from broadcast to cable came in December 2007, with only 8.449 million watching.

Don’t be surprised if Monday night’s numbers are a lot lower.
Week Three ratings down, again
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While NFL teams continue to pile up the stats, the NFL’s television ratings continue to come in with lower and lower numbers each week. NBC’s Sunday Night Football matchup between the Dallas Cowboys and Chicago Bears last night drew in 18.62 million viewers, scoring a 6.8/21 rating in the 18-49 demographic, the group most coveted by advertisers.

That marks a fall from last week’s 7.4 rating in the 18-49 demo. Last night’s game also scored a 12.9/21 in Nielsen’s metered-market rating, a decline from last week’s 13.7/23.

The NFL has seen significantly lower ratings so far this season (last week’s Monday Night Football matchup attracted the fewest viewers eversince ESPN acquired the TV rights in 2006) and that trend shows no sign of slowing up anytime soon.


NFL's 'Sunday Night Football' Slightly Down In Ratings Again
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Early-season ratings decline continues for NFL

"Last year’s season-opening Thursday Night Football contest between the Broncos and Chiefs generated a 12.9 rating and a 24 share. Apples to apples, that’s a decline of more than 25 percent."


"In Week One, the ratings for Monday night’s games declined in comparison to 2015, as did the ratings for the opening night of the season and the first Sunday night game of the year.

It’s still too early to make broad conclusions or to proclaim the existence of trends. But the NFL surely must be troubled by the size of the TV audience relative to 2015, especially with Thursday night’s game involving one of the two New York teams. If the drop continues, the NFL will need to throw some of its billions at the problem before the billions begin to evaporate."



:rogerholmes:
 
J

J Money

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"The Jets-Bills game televised nationally by CBS and NFL Network generated a rating of 9.5 with a share of 18. The NFL trumpets those numbers as an increase of more than 20 percent over the average rating of 7.9 for each of last year’s Thursday Night Football games, several of which were televised by NFL Network only.


But before cracking open the champagne, consider this nugget buried in the release: Last year’s season-opening Thursday Night Football contest between the Broncos and Chiefs generated a 12.9 rating and a 24 share. Apples to apples, that’s a decline of more than 25 percent."

So basically if im right, they're comparing the Jets-Bills game (lets be honest 2 trash teams on prime time) against the season opener from last year? Why did they not compare it to the Panthers/Broncos opener from this year to make a fair comparison? :jbhmm:

"In Week One, the ratings for Monday night’s games declined in comparison to 2015, as did the ratings for the opening night of the season and the first Sunday night game of the year."

Where's the stats for these ratings numbers as well? :jbhmm:
 
concise

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Jstar said:
But before cracking open the champagne, consider this nugget buried in the release: Last year’s season-opening Thursday Night Football contest between the Broncos and Chiefs generated a 12.9 rating and a 24 share. Apples to apples, that’s a decline of more than 25 percent."

So basically if im right, they're comparing the Jets-Bills game (lets be honest 2 trash teams on prime time) against the season opener from last year? Why did they not compare it to the Panthers/Broncos opener from this year to make a fair comparison? :jbhmm:
Click to expand...

Thursday night openers are considered different from the season openers. Jets-Bills Week 2 is this year's Thursday Night "opener" like last year's Broncos-Chiefs Week 2 was last year's Thursday Night "opener".
 
J

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concise said:
Thursday night openers are considered different from the season openers. Jets-Bills Week 2 is this year's Thursday Night "opener" like last year's Broncos-Chiefs Week 2 was last year's Thursday Night "opener".
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Yeah you right i just double checked. Still, I think it is slightly skewed stats as a Broncos/Chiefs matchup (2 playoff teams) will always draw more viewers than a Jets/Bills matchup
 
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