Very true, but the con is really losing their platform, but then again there will be another better platform. They are doing something they love, so it doesn't feel like work vs the 9 to 5 job.
You got some of them fake. But it's not like 1 or 2 out of thousands making bread like some of the older bitter millennials are making it seem.
I don't think the bolded is true at all. There's STILL no monetization like YouTube. TikTok has no direct way to make money besides outside sponsorships, which aren't given to everyone. Same for IG. Twitch has a terrible profit split and it take A LOT of time and energy to actually make affiliate and even more to make partner. Twitter doesn't have monetization either. All of those people who "make money" from social media, pivoted their followings into products or some sort of ecommerce. It's almost NEVER from the content they create outside of YouTube. So no, I don't thing there will always be "another better platform" because we are nearly 15+ years into the social media era and no one's really made it better than YouTube. And even that platform as horrendous ad practices.
Also, I can tell you from working with influencers on a professional level that shyt is hard, and it DOES feel like work. Brands have very stringent guidelines they have you follow, and it doesn't always jive with your brand. So before you even see a post, there's weeks and months of emails saying why something does or doesn't work for a brand. Or why the cost isn't right or the product itself isn't right. It's actually quite a bit of mental gymnastics.
Imagine being your own manager, publicist, agent, assistant, photographer, artistic director all while trying to maintain an image. Not saying its like being a nurse or a brain surgeon. But it's not "easy" by any means. And btw, now you also have to keep your circle even tighter and have basically no real friends. I've seen alot of people burn out on being "influencers". So no "doing what you love" isn't always what its cracked up to be.