Disney Considering Sale Of ABC, Other TV Networks Except For ESPN

[IIVI]

Lol, you have poor reading comprehension.
What does it say before you highlight YouTube and rumble and etc? It says long form streaming with relation to TV ratings.

Now tik tok is taking views away from Facebook, Twitter, YouTube, but that is short form entertainment. which is why YouTube literally created YouTube shorts to compete against tiktok, completely different market than tv and long form content , would you agree wirh that?

Tiktok doesn't compete with television they don't cater to the same market in terms of content.

The thing is people don't watch one Tiktok video and call it done. They'll jump from one to video to another spending hours on the app, dropping comments, looking for new accounts to follow and all that.

shyt, a large, maybe most discussions all over social media right now are basically dominated by what's going on on Tiktok.

If it were as simple as short vs long term then it wouldn't be a big issue because they'd be mutually exclusive. However, regardless if you spend 2 hours watching two youtube videos or spend 2 hours watching tons of Tiktok streams, you've basically still spent two hours not watching broadcast TV - they both affect ratings the same.

The thing about Youtube, Tiktok, etc. advertisers and the platform get paid basically per click as well and these sites generate a lot of clicks with that short form format.

in comparison sites Twitch, streaming services, etc. need to drop in advertisements in the middle of long-running programs to get paid or get rid of the ads and offer a paid subscription/premium to make their money without relying on advertising money.

Good breakdown here, many comments about people's experiences share the same thing - hosting on streaming is massively expensive. This dude used to work for Twitch and tried to launch his own platform, but talks about how bad streaming bandwidth costs are and why many people simply can't launch their own long-form service:


Great point here about subscription model vs per-click:


Now if people aren't buying your subscriptions and they aren't tuning into your broadcast because they're watching Tiktok instead, then you start running into a massive amount of problems. The thing is their subscriptions are doing fine (numbers slipped a little this year but dang near still x3 from last year), but their regular broadcasts are getting hammered and no sense to keep it going during this era which is probably why it's ABC and all those TV networks are on the chopping block. I'm sure they also probably see that their regular TV broadcasts and their streaming programs aren't pulling in that many viewers/clicks either (again, many people spending hours on Tiktok instead is actually a part of that).

 

[David_TheMan]

The thing is people don't watch one Tiktok video and call it done. They'll jump from one to video to another spending hours on the app, dropping comments, looking for new accounts to follow and all that.

If it were as simple as short vs long term then it wouldn't be a big issue because they'd be mutually exclusive. However, regardless if you spend 2 hours watching two youtube videos or spend 2 hours watching tons of Tiktok streams, you've basically still spent two hours not watching broadcast TV - they both affect ratings the same.

The thing about Youtube, Tiktok, etc. advertisers and the platform get paid basically per click as well and these sites generate a lot of clicks with that short form format.

in comparison sites Twitch, streaming services, etc. need to drop in advertisements in the middle of long-running programs to get paid or get rid of the ads and offer a paid subscription/premium to make their money without relying on advertising money.

Good breakdown here, many comments about people's experiences share the same thing - hosting on streaming is massively expensive. This dude used to work for Twitch and tried to launch his own platform, but talks about how bad streaming bandwidth costs are and why many people simply can't launch their own long-form service:


Great point here about subscription model vs per-click:


Now if people aren't buying your subscriptions and they aren't tuning into your broadcast because they're watching Tiktok instead, then you start running into a massive amount of problems. The thing is their subscriptions are doing fine, but their regular broadcasts are getting hammered and no sense to keep it going during this era which is probably why it's ABC and all those TV networks are on the chopping block.

Thats nice, but people watch tv to consume content long form, 30 min minimum.
Tiktok videos doesn't provide that, Tiktok is a social media company more than a streamer. Tiktok competes with instagram, facebook, twitter, and etc.

Youtube is seperate than Youtube Shorts, different audience different markets, which is why google felt the need to differentiate.

Twitch has users who have millions in subs, and get live numbers that can compete with broadcast tv prime time. Kick is competing to capture that same market. They are different.

your argument about tiktok is confusing it being a competitor for tv, a part of the same market, with a general substitute, just like radio and books, seperate market that can be used as well.

So in general the fact remains they are different markets. There was a short form streamer Quibi, that you might have been able to say would compete against Youtube shorts, Instagram, and Tiktok, but it failed. People dont view with their wallets short form and long form entertainment as competitors but different products altogether.

You don't have to sell long form streaming on subs, I literally made a post in this thread about the only profitable streamer, and the catalyst for all the streamers moving to ad supported models. Ad-supported non sub streaming llowed Tubi to be profitble. Netflix, Disney, Max, hulu, peacock, paramount, and etc are looking for ad-supported tiers as it allows them to generate dependable revenue from advertisers, like the old format.

 

[BigMoneyGrip]

Please sale ABC so they won't have Disney money when it comes to the next NBA rights deal.

It’s precisely why Disney won’t sell ABC lmaooo they will sell Bspn first

 

[Sonic Boom of the South]

I think a large part of this is social media like Tiktok.

 

[old pig]

ayo wtf is going on at disney?

 

[bnew]

I think a large part of this is social media like Tiktok.

A lot of people consume content from regular people now as entertainment rather than big companies' presentations. It's crazy how much everything from music to sports has taken a backseat.

At the end of the day, it goes to show that regular people are pretty entertaining as well.

there way less gatekeeping after web 2.0

people playing board games getting hundreds of thousands or millions of views.. i remember there use to be like two shows on broadcast tv dedicated to home improvement.. now theres thousands of online channels dedicated to all kinds of niche home improvements. viewers are surprising themselves at finding out what they're interested in when presented with a plethora of options. I don't know who is watching those relationship or family vlogs but those watched numbers on the trending page is crazy.

 

[Mook]

there way less gatekeeping after web 2.0

people playing board games getting hundreds of thousands or millions of views.. i remember there use to be like two shows on broadcast tv dedicated to home improvement.. now theres thousands of online channels dedicated to all kinds of nice home improvements. viewers are surprising themselves at finding out what they're interested in when presented with a plethora of options. I don't know who is watching those relationship or family vlogs but those watched numbers on the trending page is crazy.

Been watching transit videos all week. These channels get like 200k-1 million views a video. Imagine finding this on tv:

 

[bnew]

Been watching transit videos all week. These channels get like 200k-1 million views a video. Imagine finding this on tv:

thats because the real agenda on TV is furthering the interests of a small group of capitalists.

 

[IIVI]

there way less gatekeeping after web 2.0

people playing board games getting hundreds of thousands or millions of views.. i remember there use to be like two shows on broadcast tv dedicated to home improvement.. now theres thousands of online channels dedicated to all kinds of nice home improvements. viewers are surprising themselves at finding out what they're interested in when presented with a plethora of options. I don't know who is watching those relationship or family vlogs but those watched numbers on the trending page is crazy.

Facts. As you mentioned it's also much more unique and dynamic material.

Look at the numbers an account from a group of Pacific Islanders from New Zealand generate per video:

TikTok - Make Your Day

www.tiktok.com

or this:

TikTok - Make Your Day

www.tiktok.com

Now compare those to the views on ESPN's account.

People tune in to watch random people's content as much or more now than the older forms of entertainment. That's only one account. Think of how many more accounts there are.

shyt, if anything all ESPN's account is doing is sharing more Tiktok videos of random people.

Additionally, Tiktok content is so much more raw and not as over-processed, packaged up and sold.

Much more authentic vs everything going through the Bravo Network/Keeping Up With The Kardashians filter. It's so much more decentralized now.

End of the day you're talking about a billion+ people using the app who have access to high-quality phone cameras coming up with novel ideas. A lot of content to consume and it means you and your friends can be a star from anywhere on the planet with control over your own content. People are finding that better than a curated list of shows. Like that ridiculous live emoji trend right now.

 

[feelosofer]

I remember around the time Youtube was in its formative years maybe late 04 early 05. I was at a meeting with some of the executive producers and some money guys at MTV and I was like Youtube is going to be the death of us TV guys and they almost laughed me out of the room just about 20 years later here we are.

 

[Kaydigi]

Dudes had the worst plan of all time once End Game was released …

 

[Art Barr]

Dudes had the worst plan of all time once End Game was released …


Q

This.


Disney's problem is they never realized. They became four companies. That in grassroots they owned marvel and thus are marvel.
In grassroots they are Lucas films and thus are Lucas films. That in grassroots they are industrial light and magic studios and there for are all of special efx moving forward. Lastly they are thx and they are now all audio.

Just off owning Lucas anything.
They became the leader in indie films, audio and film overnight. Then never did anything remotely close to what those companies are and were. When get this. They had earlier discovery zones on droids in their animated wheelhouse and failed. Did they ever change anything after that failure in regards to direction for star wars almost forty years later. No.
Even after critique from Lucas back then and never became malleable.
Only thing disney did was apply their hamlet lion king patriarch death model to star wars. Instead of creating an actual star wars model that matched the scope of what they purchased.
did they change or become malleable to these properties from lucas.
fully knowing they had to change to succeed. No.
now after all that epic fail.
In the property that is not supposed to fail. In Lucas's star wars. Plus ilx and thx connected to that as well.
Same thing with marvel.
Disney never did a discovery of marvel frfr.
If they did. They would know.
They were marvel and not dc.
Plus to never ever emulate dc.

What did marvel do.
Emulate dc.
By killing captain America and Tony stark. The equivalent of breaking batman's back and killing superman. Then being too stoopid to immediately fix it.

So in essence Disney ruining star wars and marvel. Made themselves worse than dc. So it sunk them right back to the position Disney was in. When I grew up. Which was nonexistant past preschool level. Looking for the next progressive wave after return of the jedi premiered and was now out of theaters in 85. Yet now along with Disney not being of value in convincability. You also add marvel and star wars. So now you have no gateway influence of any kind to anyone in the later generation after pre-school. Unless you get the next wave after ruining marvel and star wars. By ruining star wars and marvel. Disney ruined any idea if connecting to the marketplace as it once did in my generation.

All from a lack of innovation to their brain trust from simple discovery and honoring legacy.



Art Barr

 

[CrimsonTider]

I think that's bad parenting btw

I also think it's invasive that youtube is on nearly every smart TV and can't be deleted

no one cares what you think

 

[Saysumthinfunnymike]

All this just to keep Disney plus going.

It's a losing entity. Disney's stock has cratered. I hope they sell ESPN too, it's fukking pitiful.

 

[MikelArteta]

Been watching transit videos all week. These channels get like 200k-1 million views a video. Imagine finding this on tv:

I spend hours a week watching folks deliver Uber eats on YouTube I don't know why but I find it interesting