I used to think the NBA was horrible at marketing - now I'm looking at it entirely differentPeople complain that offseason moves and off the court goings on dominate NBA headlines, well you should be happy. Let's see if we can focus on actual ball for once.
The vast majority of people following ball literally do it like the old ladies following soap operas and reality TV. Actually knowing what you're talking about is completely secondary.
You can be allll over the NBA and comfortably not know shyt thanks to the way its marketed