A lot of white people have trouble grasping the soul of hip-hop so they place a lot more emphasis on its technical aspect. Not saying it's a negative or anything, just my observation.
So accurate.
To add my own observations:
Most of those type of white folks seem to look down on hip hop as a whole. If asked about it, they usually sum the whole genre up in dismissive terms like "It's just some guy talking about his money, and his cars, and how many girls he's getting," or "It's just making words rhyme. I can do that." Usually followed by them spitting a few struggle bars with an exaggerated "UHHH" thrown in here and there. For those speed rappers, they see it as something they can't do, and have a stronger sense of appreciation for it.
This perfectly sums it up I think
I was gonna say something about the lack of soul but you took it a step further by explaining the focus on the technical aspects. It's like we can appreciate the talent in the artform but can't feel the music so we focus on what we can understand which is the technical structure of the raps.
That said, why aren't rappers like Black Thought more loved by white fans? Is it because he has an actually flow to his technical brilliance as opposed to just being really really fast at rapping a lot of words?
They don't follow Black Thought like that for a couple of reasons. One is that his style is something most appreciated by people that are deep into hip hop. The most supportive Black Thought fan is the type of person that would shyt on nearly all modern hip hop, and then go on a lengthy diatribe about the difference between a rapper and a MC. I don't think I've ever heard a song he was on where he wasn't in the pocket, you never hear songs where it's clear that multiple lines were punched in, or where he sounds bored, or anything like that. The downside is that for a lot of people, it sounds like he's using the same flow and delivery on every song, so for them, the most exciting part of the song is the backing music.
Also, his subject matter and style isn't super extravagant in most cases. So in order to get the most out of the track, you probably need to pay attention to what he's saying. For alot of those folks, that's never going to happen. I know people that have gone out of their way to be able to recite shyt like Rap God, but still don't get some of the punchlines, or stuff like that, because they don't care. Same thing happening here, I think.