sold the most.
most rappers drop a shoe, and it's
no rapper has had a shoe that sold like pharrells....the fact that people don't associate it with hip hop, or the hood doesn't mean that people wasn't buying them.
Certain people don't associate with hiphop cause Nigo isn't hiphop he's a Japanese designer. It was also not a endorsed sneaker, it was his own brand and besides that he's not even a singer he's a singer and pop/hiphop/r&b producer. And I would say that it's associated with hiphop, just like snapbacks but not strictly hiphop. And also he didn't target hiphop with the brand just check the site
http://bbcicecream.com, not a single black model.
And I don't know if it sold more than G-uni and S. Carter sneakers. The numbered once obviously didn't and I don't know if the other ones did (maybe combined) and I still remember Pharrell rocking bape sneakers a lot more.