I don't remember where I heard or saw the term first, but these geezer teaser movies are wild with how formulaic the bait and switch is. Always an older actor on the cover that ends up either not being in the movie for all that long, or even going most of the movie with little or no dialogue.
I saw a Van Damme movie not too long ago where, for no real reason, he plays a veteran who can't speak, so he doesn't actually have any lines. I made it about two thirds into the movie before realizing he wasn't going to put the beats on anybody, so that wasn't even there to make up for how dogshyt the movie was.
Bruce Willis might've been an a$$hole on set, but he definitely deserved to go out doing better work than this type of stuff.
