He shouldn't have ever bought it unless it's just to own the library like everybody else that wanted it. COVID sped up the inevitable for a lot of things, this was always the future for ROH. Roxanne was always going to WWE, anybody WWE didn't want was always going to AEW.I agree with some of your points but this is why I said it would need to be kept completely separate from AEW and probably be youtube only. ROH has been the undisputed #1 Independent wrestling promotion since it's inception for a reason (Up until covid). Even when TNA was at it's highest heights as the #2 promotion in America, ROH still provided things that people wanted to see and were able to create more future stars than WWE and TNA during those times tbh. Most of the roster of both companies got their start there. ROH had even passed TNA at one point as #2 in North America. It's a reason why Cody wanted it so bad. TK just needs to completely give up the reigns aside from funding.
Keep it separate, put it together, there wasn't/isn't any legitimate demand for ROH. The Kid™ can't convince enough people to watch AEW every week, how's he going to convince anybody to jump through hoops to watch a poorer version of AEW?
He bought it because he wanted a Vince/Shane moment with himself apparently. Announced it like anybody gave a shyt, now he's realizing it's just another sunk cost in a long line of many since he jumped in the business and justifies its existence by putting people he knows he doesn't on AEW TV on it
That's all ROH is, you could make the same argument for AEW, a way to get a wrestler's autograph on a napkin