Ralph Lauren unveils HBCU collection exclusively for Morehouse, Spelman College

[Secure Da Bag]

Tommy Hilfiger would never

This

• Secure Da Bag
• May 29, 2019

 

[NaijaProdigy Redux]

If you didn’t go to Morehouse or Spelman, what the fukk are you complaining about?

 

[CodeBlaMeVi]

I’m scared that I breathe the same air as some of y’all? Wtf is the issue with this. Damn y’all some whiny ass bytches

What I come to accept is there are dudes like this in real life. Im a part of an organization and these dudes are so gone from reality and want to be deep so bad that they will have issues with this too. Someone of them.

 

[Secure Da Bag]

Reconstruction era edition

How you gonna an era when Aframs were the most popping, free, and successful ever in American history???

And if it was Reconstruction era edition, then it would be a Black designer and clothing company bringing the feeling back.

 

[Secure Da Bag]

If you didn’t go to Morehouse or Spelman, what the fukk are you complaining about?

I'm on the internet. You expect something else?

 

[Secure Da Bag]

I miss the days when we talked about Rocawear, Sean John, Fubu, Wu-wear and shyt like that, instead of all these white designer brands.

Who approached who? And who had a say in the design? Who had the final say?

If we're gonna this, then we need answers to those questions as well.

 

[Secure Da Bag]

Black designer makes an HBCU apparel line.

nikkas:



Cacs makes a jim crow inspired HBCU apparel line.

nikkas:

Educate the brethren then. Which Black designer/company made HBCU apparel line, this century?

 

[Secure Da Bag]

Whoever this Spelman sista is, she’s like a fine wine.

She does look like Whtney Gilmore's youngest niece though.

 

[Secure Da Bag]

From what I read, the schools not getting any of the proceeds.

HBCU collaborations seem to be the new wave. New Era, Nike, and a couple others have dropped recently in the past few months. If you really want to support HBCUs buy from the school sites or from creators where the proceeds will go back to the schools.

Well then, that's some bullshyt. And unless you from those schools, you shouldn't waste on dime on none of those clothes.

 

[Kasgoinjail]

There is a very big push to warp society back into the 50's, before that Pro Afro Black Panther era

 

[Kasgoinjail]

Fred Perry is the skinhead uniform

Doc Martins but they still slap

 

[Devil Plisken…CMS]

Folk gonna be mad just to be mad.

It’s like…buy it or don’t Lmaoooooo

 

[Ahadi]

Looks better than the menswear flash mob



It looks nice, I honestly wish it was a black designer’s brand instead.

 

[Mr. Jack Napier]

Well then, that's some bullshyt. And unless you from those schools, you shouldn't waste on dime on none of those clothes.

Yeah, I double checked, they're not, but Ralph Lauren did pledge $2 million to HBCUs back in December of 2021, so .

And for those complaining about the "style" of clothin

The line, an ode to 1920s to 1950s collegiate style, draws straight from the pages of the schools’ yearbooks and newsletters, archival images and mottos. And, perhaps even more importantly, it draws on the influence Black college students had in setting style trends.

“It was really important to steep this in history to show that this is not new,” James Jeter, Ralph Lauren director of concept design and special projects, Morehouse College alum (class of 2013) and brainchild behind the capsule, told WWD. “A lot of this project was really about changing ownership around how we think about clothing. So who owns three-piece suits? Who owns cable cardigans? Who owns the circle skirt, for instance? And while it’s typically and historically been relegated to Ivy League schools, if you see a lot of these archival images from [Morehouse and] Spelman, that has really helped to inform a lot of the way that we approached not only the design but the way that we approached the campaigns as well.”

Before mass production and well before collegiate style was attributed to an often un-inclusive elite, HBCU students were creating their own style, as Spelman College president Dr. Mary Schmidt Campbell said. (Both schools worked in tandem with Ralph Lauren designers on the capsule.)

“By sharing the early history of Spelman, as reflected in archival research, through clothing, the collection encourages conversations about the creative power of the Black experience and the ways in which a personal fashion aesthetic intersects with institutional values of solidarity and connection,” she said. “The history of dress and style played a critical role in the late 1950s and 1960s in the Civil Rights Movement. Students who sat at lunch tables, or who protested in front of segregated department stores or marched in protests always did so with deliberate and planned consciousness of their dress.”

 

[JJ Lions]

Who approached who? And who had a say in the design? Who had the final say?

If we're gonna this, then we need answers to those questions as well.

"with garments conceptualized and designed by Morehouse and Spelman alumni working at Ralph Lauren."

"The capsule marks the first time the brand has produced "a collection and campaign with an all-Black cast including its photographer [Nadine Ijewere], director, cinematographer and talent – predominantly sourced from students, faculty and alumni at both institutions," a release from Ralph Lauren said."

Polo Ralph Lauren Unveils HBCU Capsule Collection for Morehouse and Spelman Colleges

"The collection celebrates each college’s contribution to American style, inspired by vintage campus wear from the 1920s to the 1950s, while building on our broader commitment to support HBCU students."

https://www.ralphlauren.com/morehouse-spelman-preview