Push has had a full month of promo including Videos, a Hov feature, and interviews. He's gotten the full court press and he's got two more weeks until Kendrick drops.
Kendrick can't "steal" anything that Push himself has worked for. If you're a fan of Push you are well aware the album is dropping and the release date.
Pusha fans are aware.
The promo runs aren't for pusha fans tho.
He has had a great promo run of solo attention for the kind of rapper he is. (Lyrical and a OG)
His album could of had a nice clear run of solo attention from the press and media.
Instead Kendrick is dropping may 15 and is going to steal ALL that energy and discussion.
At least he'll have a nice 3 weeks though