The L.O.X. made rap/R&B collabs. They were the go-to street rappers for pop and R&B acts looking for an edge.
Isn't part of the reason why they left Bad Boy other than
contract that they felt their image was being compromised by glossy, pop Bad Boy sound.
Pop isn't a musical genre, it can be any genre as long as it is popular...
I've never understood the Kendrick is pop argument.
Well, that's because you put a negative connotation to pop music. Kendrick as one of the biggest hip-hop artists is pop and a crossover artist that's why he collaborates with artists like Rihanna, Imagine Dragons, U2, Taylor Swift, Sia, Adam Levine, Dido, The Weeknd, Maroon 5, and Beyonce and is on the cover of magazines like Rolling Stone. All those artists I mentioned have roots in other genres like R&B, country, rock, etc. how come they can be pop but rappers can't?
With Damn Kendrick made it a lot more pop and accessible than Pimp, which is why we saw him borrow from popular culture. Like using Lil Uzi's flow on several tracks, going to Mike Will for his two lead singles, using dancehall chants, getting Rihanna and U2 features, having a Drake-style formula record.
Hip-Hop culture is popular culture, which is why you have rappers being quoted on ESPN and CNN nowadays. Kendrick doing pop records and being a popular rapper doesn't make him not hip-hop.