I think you looking at Mass Appeal music the wrong way bro. They not really going in the direction of having a bunch of signed artists.. its more about music content for projects. I dont know if Nas in the business of giving out budgets for artists, dealing with careers, and trying to recoup....that might be a headache for him. We know how these signed artists can act about their careers. Lol. Just go back and look at the ones he tried to help and the beefs that followed.
they have a few artists and I think "music content for special projects " is the business model unless they come across some real undeniable talent..