I never understood the plan Nike had of limiting shoes people wanted, not selling them in the major chains, and then allowing resellers to hoard everything straight from the supply chain.
How you expect to gain or maintain marketshare by making sure customers can't buy the shoes they want?
When that happened I started looking at other brands I used to would never consider in the past. Now I wear Brooks and Adidas as my main everyday shoes, not Nikes.
How you expect to gain or maintain marketshare by making sure customers can't buy the shoes they want?
When that happened I started looking at other brands I used to would never consider in the past. Now I wear Brooks and Adidas as my main everyday shoes, not Nikes.