Nas is an independent artist, he's not gonna get crazy good reviews ever. He doesn't care to play the game enough. And the ironic thing? All those albums that people don't like or say aren't good, from I Am to SD to HHID...got good reviews. Critics loved Street's Disciple lol. Flip side Stillmatic got pretty middling reviews outside of the Source. The streets crowned that album and fans loved it. And I think the reaction to KD2 from fans and "the culture" has been positive.
The way I think about this, even beyond the label/independent dynamic...think about Rick Ross. Sales and popularity wise he fell off. Doesn't sell like he used to, can't make hits. Yet people like us who listen to rap music still fukk with his music heavy. Port Of Miami 2 was dope. Got a 6.something from Pitchfork, prob got a 3/5 from Rolling Stone, middling reviews left and right. I feel like Nas is in that category of black music where people feel they can disrespect it or ignore it because it's not viral, it's not generating hits, there is no trendy movement to tie it to. You gain nothing by giving Nas or Rick Ross a good review. You risk being side eyed at your next suburban brunch though. The black music these people fukk with is largely shyt that is so big it can't be denied. The Beyonces and Kendricks. But then again these same people shyt on the biggest black artist out there (Drake) and don't give him any credit, even when he deserves it. Yall know I'm not a Drake fan, I'm just making a point.
When Hov drops his album full of investment brags/bars, these same people are going to call it refreshing and inspiring. That's just how the gam goes.